28 Oct
|
Compendium
|
Currumbin Waters
28 Oct
Compendium
Currumbin Waters
Who is the Compendium Group?
The Compendium Group is made up of a Distribution Company based in Australia and New Zealand and an International Consultancy company with an office in the UK that works with International Brands that are innovative, ethical, and global leaders in their channels across the Outdoor, Surf, Sport, Active Lifestyle and Boutique categories. Currently distributing Allbirds, Cotopaxi, Hydro Flask, melin, Nocs Provisions, OOFOS and Rumpl in Australia and New Zealand and managing the international business for OOFOS and Feetures.
We have a proven track record in building long-standing partnerships to act as the brand’s custodians outside of their home market. These partnerships are carefully selected based on having a clear cause and a point of difference within their market sector. We offer an outstanding consumer-centric digital, retail & wholesale solution to position our partner brands at the heart of each distribution opportunity across Australasia.
The Group is seeking a proactive and commercially minded Performance Marketing & Marketplace Specialist to drive paid digital performance and support Amazon marketplace activity across our growing portfolio of brands and markets.
This hands-on role is primarily focused on performance marketing, including campaign execution, optimisation, budget management, creative development and reporting across Meta and Google Ads. The role also provides operational and administrative support to our Amazon marketplace business, working closely with the Digital and Operations teams.
While experience with Amazon is advantageous, it is not essential. We are primarily looking for someone with strong paid digital marketing capabilities, an analytical mindset and a willingness to learn marketplace operations. Training and support will be provided across the Amazon responsibilities.
Key Responsibilities
Paid Media
- Build, launch, monitor and optimise Meta and Google Ads campaigns across multiple brands and markets.
- Manage campaigns across awareness, consideration, acquisition, conversion and retargeting.
- Oversee campaign setup, audiences, keywords, placements, budgets, creative, links and tracking.
- Regularly optimise campaign performance across spend, targeting, bidding and creative.
- Conduct campaign QA to ensure advertising, landing pages, product feeds and tracking are functioning correctly.
- Identify opportunities to improve campaign efficiency, return on investment and revenue growth.
- Stay informed about platform updates, industry trends and emerging paid-media opportunities.
Budgets and Performance
- Manage and track paid-media budgets across brands, platforms and markets.
- Monitor daily, weekly and monthly spend against approved budgets and performance targets.
- Maintain accurate budget trackers, forecasts and projected end-of-month spend.
- Proactively identify and communicate potential underspend, overspend or performance issues.
- Recommend budget reallocations based on performance, stock availability, promotional priorities and commercial opportunities.
- Analyse key performance metrics including ROAS, MER, CPA, conversion rate, revenue and customer acquisition.
Paid Creative
- Coordinate paid-media creative across internal teams and external partners.
- Develop clear creative briefs informed by campaign priorities, audience insights and performance data.
- Create and adapt paid assets using Canva, Figma, Adobe or similar tools.
- Develop variations of static assets, carousels, short-form video, ad copy, headlines and calls to action.
- Ensure creative meets platform requirements and brand guidelines.
- Support ongoing creative testing, identify performance trends and recommend recent creative opportunities.
Campaign Coordination
- Work closely with the Operations and Digital teams to align paid campaigns with product launches, deliveries, stock availability, promotional periods and wider digital activity.
- Coordinate paid campaign timelines across multiple brands and markets.
- Gather campaign inputs, product information, promotional details and creative assets from relevant teams.
- Communicate and help resolve stock, product-feed, tracking or landing-page issues that may affect paid performance.
- Ensure campaigns are delivered accurately, efficiently and within agreed timelines.
Reporting and Insights
- Prepare and maintain weekly and monthly paid-media performance reports.
- Maintain accurate reporting dashboards, budget trackers and campaign records.
- Analyse results against campaign objectives, budgets, forecasts and commercial targets.
- Identify trends and opportunities across audiences, products, creative, platforms and markets.
- Translate performance data into clear, actionable recommendations to improve campaign results and inform future planning.
Amazon Marketplace Support
This component of the role supports our existing Amazon marketplace operations. Previous Amazon experience is not required, and training will be provided. Responsibilities will be undertaken in collaboration with and under the guidance of the Amazon Marketplace Lead.
- Create and process invoices, purchase orders and related documentation for Amazon Vendor accounts.
- Assist with preparing and coordinating shipments to Amazon Fulfilment Centres (FBA).
- Monitor shipment status and communicate any delivery or receiving issues.
- Support inventory tracking and stock replenishment activities.
- Update and maintain product listings on Amazon Seller Central.
- Assist with uploading product images, descriptions, keywords and pricing updates.
- Support Amazon Brand Store updates, including banners, product collections and content changes.
- Assist in creating and updating A+ Content.
- Implement advertising campaign updates as instructed by the Amazon Marketplace Lead.
- Generate basic reports on sales, inventory and advertising performance.
- Support the setup of promotions, coupons, deals and seasonal campaigns.
- Monitor listing health and identify suppressed or inactive listings for correction.
- Assist in responding to Amazon support cases and tracking resolutions.
- Maintain accurate product, pricing and marketplace records.
- Coordinate with warehouses to support order fulfilment.
- Conduct competitor and pricing research as directed.
- Support new product launches and catalogue expansion projects.
- Assist with customer review and feedback monitoring.
- Maintain documentation and standard operating procedures.
- Perform general administrative duties and provide ad hoc support to the Amazon Marketplace Lead.
Experience and Qualifications
Essential Skills and Experience
- Qualification in marketing, digital communications, business or a related field, or equivalent practical experience.
- Demonstrated experience managing and optimising paid digital campaigns, ideally within e-commerce or retail.
- Hands-on experience using Meta Ads Manager and Google Ads.
- Strong understanding of performance marketing metrics including ROAS, MER, CPA, CTR, CPM, CPC and conversion rate.
- Strong analytical and numerical skills, with confidence managing advertising budgets, spreadsheets and performance data.
- Experience creating or coordinating paid-media assets using Canva, Figma, Adobe or similar tools.
- Ability to analyse campaign performance and translate insights into actionable improvements.
- Proficiency in Microsoft Excel, Word and Outlook.
- Excellent written and verbal communication skills, with strong accuracy and attention to detail.
- Strong organisational and time-management skills, with the ability to manage multiple brands, accounts, budgets and deadlines.
- A proactive, curious and solutions-focused approach.
- Ability to work independently, take ownership of responsibilities and collaborate effectively across teams.
- Willingness to learn new systems, platforms and marketplace processes.
Desirable Skills and Experience
- Familiarity with Shopify, Google Analytics and email marketing platforms.
- Experience working across multiple brands, markets or advertising accounts.
- Experience with creative testing, performance reporting and campaign forecasting.
- Exposure to Amazon Seller Central, Vendor Central or other online marketplaces.
- Understanding of marketplace product listings, inventory management or fulfilment processes.
- Experience with Amazon Advertising or marketplace promotional activity.
Please note: Amazon marketplace experience is not a requirement for this position. We are looking for someone with a strong foundation in performance marketing who is enthusiastic about expanding their skills into marketplace operations. Full training and ongoing support will be provided for the Amazon component of the role.
📌 Performance Marketing & Marketplace Specialist (ANZ) (Currumbin Waters)
🏢 Compendium
📍 Currumbin Waters