Grace International Pty Ltd – Melbourne VIC

Grace International Group is a well-established education and migration consultancy with over 20 years of global presence. We specialise in student admissions, skills assessments, and migration services, supporting clients across multiple international markets.

About the Role

We are seeking a skilled and motivated Marketing Specialist to support the growth of our business through strategic marketing initiatives across digital platforms and international markets.

Key Responsibilities
Plan, develop and implement advertising and marketing campaigns to promote our services including education admissions, migration pathways, and employer sponsorship programs
Advise management on marketing strategies to effectively reach target international student and migration markets
Coordinate and execute campaigns across multiple channels including:
Social media advertising (Meta Business Suite – Facebook & Instagram)
Conduct market research to identify recent opportunities and analyse trends in education and migration sectors
Create,



schedule and publish engaging content across social media platforms and company website
Monitor campaign performance and prepare reports with insights and recommendations
Analyse digital marketing data to improve lead generation and conversion outcomesWork closely with internal teams including migration agents, admissions, and business development to align marketing strategies with business objectives
Recommend improvements to website and digital content to enhance SEO performance and user engagement

Skills and Experience Required

Demonstrated experience with:
Mailchimp or similar email marketing tools
Meta Business Suite (Facebook Ads Manager)
SEO tools and strategies
Social media content marketing (including TikTok)
Robust analytical, communication and organisational skills
Ability to work in a fast-paced, multicultural setting

$75,000 – $85,000 per annum + Superannuation

Location

Melbourne, VIC

📌 Marketing Specialist Melbourne
🏢 Grace International
📍 Melbourne