Love to work in the cross-section of Sport and Culture? An earned expert with an established background in PR / Earned. Connected with a great media network? Keen to work with some big brands across sport, culture, FMCG, events and entertainment?
Then come and join our growing and award winning team as we look to appoint an Account Director (PR /Earned). We’re looking for someone to come and join us and play a key part in working with our team in managing key PR and Earned campaigns. You’ll be the driving force behind breakthrough earned ideas, media relationships, influencer strategy, and always-on social thinking that delivers real business impact for our clients.
Key Responsibilities
- Lead the development and execution of earned-first campaigns across PR, influencers, and social platforms.
- Build and nurture strong media and influencer relationships; that help secure top-tier coverage and partnerships.
- Oversee day-to-day client relationships, providing strategic counsel and proactive thinking.
- Own client account planning, budget management, reporting
- Monitor industry trends and apply insights to earned content strategies and media approaches.
- Act as a trusted advisor to clients and internal teams, pushing for bold and culturally relevant work.
Skills & Experience Required
- 5+ years in PR, social or communications roles, ideally in an agency workplace.
- Proven success in developing and delivering earned-led campaigns that generate buzz and drive measurable results.
- Strong media and influencer networks with a track record of coverage in key outlets.
- An understanding of how PR and social intersect with paid and owned channels.
- Confident client leadership and excellent presentation skills.
- Creative problem-solving, with a proactive and collaborative mindset.
- Experience managing multiple accounts, deliverables, budgets.
We appreciate all applications but please note that we are only able to respond to those that are successful in being short listed.
📌 Account Director (Sydney)
🏢 Bursty
📍 Sydney