E-Commerce & Digital Marketing Manager | Growing Wholefoods Brand

You're a really data driven person. You love being hands on, analysing metrics, testing new ideas, trying new things and figuring out what does & doesn't work.And you can’t stand marketing that looks good but doesn’t sell. You're driven by results, not aesthetics.

You get bored easily. You always want to feel like you're growing & learning new things and honing recent marketing skills. Yougenuinelyenjoy learning differentproducts, channels & customers and you are a hands-on marketer - you don't want to hand things off to a marketing agency, you want to be the one running the campaigns and managing the outcomes.

Our client is Honest to Goodness, a fast-growing Australian wholefoods brand based in Rosebery, which is located next to Mascot for easy access by car and public transport.

They sell their delicious and popular whole food to everyday shoppers, resellers, manufacturers and communities. New brands and product lines keep landing, so one week you’re launching ads, the next you’re rebuilding a customer journey, and the week after that something new has come up. No two weeks look the same.

You’ll be hands on and look after:

Paid ads on Meta and Google -You plan the strategy and launch the campaigns.

Social and content strategy -There's a creative team to support you, but you brief them.

The website - Conversion, cart abandonment,



user experience etc.

Customer journeys by email, which means building out Klaviyo.

End-to-end reporting on all marketing metrics.

There's so much potential in this role They've been using agencies but it just isn't working, hence bringing the role in house. You'll have support (from management and from support roles) and there will be budget for what is needed & wanted, but you will be the person running the marketing initiatives and you will need to own the results.

It is a hands-on roleand the team hasn’t yet made full use of GA4, Google Ads or Klaviyo, so someone experienced who can help build/maintain and improve those tools is needed.

You have to be the type of person who is super solutions & outcomes focused. The company has great products & big goals so there is so much chance for growth. They will back you to experiment, try things, be creative and take risks. But you must be curious, driven & excited by marketing & digital ads.

The team is a good one. It’s a smallcrew with a lot of energy, and they genuinely enjoy working together. You’ll report to the Head of Commercial, a high-energy leader who treats this business like it’s her own. Everyone is a high-performer,genuinelycares a lot about what they’re building, and you’ll get to be a key part of the team.

The role is in-house in the Rosebery office.

📌 E-Commerce & Digital Marketing Manager | Growing Whole Food Brand / Rosebery (Sydney)
🏢 Talent X
📍 Sydney