Area Sales Manager (ASM) - FOOD SERVICE - CONTRACTOR - LONG TERM (Sydney)

Area Sales Manager (ASM) - FOOD SERVICE - CONTRACTOR - LONG TERM (Sydney)

27 Oct
|
FARM FRITES AUSTRALIA
|
Sydney

27 Oct

FARM FRITES AUSTRALIA

Sydney

CONTRACT ENGAGEMENT OVERVIEW Position: Independent Sales Contractor – Food Service Sector (NSW)
Engagement Type: LONG TERM - ROLLING
Remuneration: Monthly Retainer / Fixed Monthly Fee
Focus Area: Sydney Metro Predominant Focus (with 25% regional NSW focus)

Core Deliverable: Market Expansion of the Core Premium Frozen Chips "Red Carpet" Portfolio alongside Cross-Selling Complementary Food Service ProductsWe are seeking a results-driven Independent Contractor / Commercial Sales Agent to spearhead business development and account management within the NSW Food Service Sector.

This rolling contract engagement requires an established operator with a proven track record of managing end-to-end sales pipelines, driving volume growth, and managing major distributor networks. The successful contractor will operate autonomously, focusing heavily on driving our premier "Red Carpet" line of frozen chips while leveraging their network to actively sell and cross-promote our broader portfolio of food service products.

COMPLIANCE & BUSINESS REQUIREMENTS - The successful contractor must operate through a corporate structure and possess the following infrastructure:

- Proprietary Limited Company (Pty Ltd): Must currently hold, or be prepared to immediately obtain, an active Pty Ltd company registration and an associated ABN.
- Insurances: Public Liability Insurance and relevant professional corporate insurances.
- Vehicle: Fully maintained commercial vehicle suitable for territory travel (25% regional focus within NSW).
- Independent Office Tools: Laptop, smartphone, and necessary software for spreadsheet creation and skilled reporting.

REQUIRED CAPABILITIES & EXPERIENCE

- Sector Expertise: 1+ years of demonstrated success managing commercial sales pipelines specifically within the Food Service Sector.
- Portfolio Management: Proven ability to manage a diverse product range, successfully driving a high-volume anchor brand while identifying cross-selling opportunities for other food service categories.
- Network & Partnerships:



Proven capability in managing major wholesaler, distributor, and high-volume key account relationships.
- Strategic Execution: Strong business planning, market trend analysis, sales forecasting, and data-driven reporting capabilities.
- Professional Standards: Strict adherence to commercial confidentiality, corporate compliance, and legal/ethical sales frameworks.

SCOPE OF WORK & DELIVERABLES

- Sales Strategy & Execution: Develop, execute, and report on structured territory call plans designed to meet and exceed agreed-upon commercial volume and revenue targets.
- "Red Carpet" & Portfolio Growth: Lead with our premium frozen chips line to open doors, while strategically expanding total account value by introducing and selling our wider range of complementary food service products.
- Account & Distributor Management: Positively influence sales focus and product advocacy across major wholesaler and distributor networks in alignment with the overarching business plan.
- Relationship Management: Cultivate strategic, profitable business relationships with key accounts to enhance brand awareness, portfolio depth, and long-term commercial loyalty.
- Performance Analytics: Routinely evaluate, forecast, and report on sales metrics, pipeline health, and emerging market trends.
- Campaign & Launch Management: Implement tactical marketing and sales initiatives, coordinate new product launches, manage sample requests, and aggressively broaden the overall product mix within existing accounts.
- Operational & Admin Support: Provide comprehensive administrative backing, including transparent stakeholder communications, performance-tracking spreadsheet creation, and the coordination of internal/off-site team events.
- Compliance: Ensure all independent market activities strictly comply with industry legal frameworks and ethical trading standards.

Pay: From $125,000.00 per year

Benefits:

- Travel reimbursement
- Work from home

Application Question(s):

- ARE YOU PREPARED TO BE YOUR OWN COMPANY?

Licence/Certification:

- PTY LTD (Preferred)

Work Location: On the road

📌 Area Sales Manager (ASM) - FOOD SERVICE - CONTRACTOR - LONG TERM (Sydney)
🏢 FARM FRITES AUSTRALIA
📍 Sydney

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