Digital & eCommerce Marketing Manager — Gold Coast, Queensland
A design-led, premium homewares and furniture brand on the Gold Coast is seeking a Digital & eCommerce Marketing Manager to lead its online performance and the team behind it. This role suits an eCommerce specialist who knows how to grow a premium brand online without cheapening it.
Responsibilities
- Lead digital and eCommerce performance across Shopify, site experience, UX, CRO and online merchandising
- Own the customer journey, CRM and EDM strategy, building segmentation and automated flows in Klaviyo
- Set paid media strategy and creative direction, working with the existing ads agency (no hands-on media buying)
- Lead and develop a small team: Brand Communications Manager, part-time Social Media Manager and eCommerce Coordinator
- Work closely with the founder, leadership team and Head of Operations on strategy and commercial priorities
- Contribute to the brand's growth into the US
Qualifications
- Senior eCommerce or digital marketing experience in a brand-led business, ideally in premium homewares, interiors,
furniture or lifestyle
- Hands-on knowledge of Shopify, Klaviyo, CRM, UX, conversion and merchandising
- Strong commercial instincts and a track record of driving online revenue and retention
- Experience leading and developing a team
- Ability to communicate a considered, premium product without resorting to gimmicks
- A collaborative style suited to a rapid-moving, small-business environment
Benefits
- Full-time, Gold Coast office-based with one work-from-home day a week
- Relocation-friendly: interstate candidates are encouraged to apply
- Simple recruitment process: an initial call, followed by one or two interviews
Location: Brisbane, West End.
Work pattern: 4 days per week in office.
If you enjoy being hands-on, commercially accountable and close to the full customer journey, this is a strong prospect to step into a broader Digital Marketing Manager role.
Apply now or reach out for a confidential discussion.
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📌 Premium Brand Ecommerce Marketing Manager (Gold Coast) (City of Gold Coast)
🏢 Go1 Australia
📍 City of Gold Coast
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