Picture yourself brightening someone’s day. When you join our Hotels team, that’s exactly what you’ll do every time you come to work! You are responsible for developing a commercial strategy covering all segments and channels to maximize total revenue and profit performance, as well as market share penetration of the hotel. As a Commercial Director, you’re not just leading commercial strategy across multiple segments and revenue streams – you’re spreading the light and warmth of hospitality by delivering memorable experiences that make the stay for every guest.

Here’s what you’ll do during a typical day:

Own commercial strategy and execution: Develop and implement integrated commercial strategies across all revenue streams — including Group, Conference, and Events (GCE), Rooms, Food and Beverage, Leisure, and Spa — to drive top-line performance and market share growth

Maximize revenue and profitability: Partner with General Managers and Finance to ensure commercial decisions support revenue goals, optimize cost of sales, and deliver profit and margin targets

Lead pricing and forecasting strategy: Oversee revenue management practices, including pricing, rate strategies, demand forecasting, and business reviews, to optimize revenue across all segments

Align sales and marketing efforts: Coordinate on-property and regional sales, marketing, eCommerce, and public relations activities to support brand positioning and drive demand

Adapt to market dynamics: Monitor trends, assess competitive landscape, and adjust commercial strategies to stay ahead in evolving market conditions

Strengthen stakeholder relationships: Build trusted relationships with owners,



operators, Hilton corporate teams, and external partners to align goals and create long‑term commercial value

Cultivate a high‑performing team: Drive engagement and retention through performance management, professional development, and recognition programs

At Hilton, our core values define what it takes to succeed here and guide the qualities we look for in every team member:

A passion for spreading the light and warmth of Hospitality. Acting with Integrity and always doing the right thing. Inspiring others through Leadership. A belief that Teamwork drives the best outcomes. A sense of Ownership and accountability. And a focus on the Now, bringing urgency and discipline to every moment, knowing it can make a lasting impact.

In addition, this role requires the following minimum qualifications:

Minimum 8+ years in a revenue‑generating or commercial role within hospitality or travel.

Minimum 5+ years of experience leading and managing sales or commercial teams.

Proven experience presenting strategic plans to senior executives and stakeholder groups.

Strong background in cross‑functional collaboration within matrixed environments.

Demonstrated ability to analyze financial data to inform strategic and tactical decisions.





Track record of identifying and evaluating new business opportunities.

Experience in multi‑complex hotel or travel industry operations.

Cross‑disciplinary exposure to Marketing, E‑commerce, and Finance functions.

“For more than a century, we’ve been guided by our founding purpose to make the world a better place through our hospitality – and it’s a vision that continues to guide the work we do each day to create exceptional experiences for our guests and support our team members. As we usher in a new era of hospitality, we are proud to celebrate our progress, and continue our journey to be the most hospitable workplace for all.” said Chris Nassetta, president and CEO, Hilton.

Hilton is dedicated to building a culture that supports team members at every stage of their personal and professional journeys and that empowers them to be themselves at work each and every day.

“For more than a century, we’ve been guided by our founding purpose to make the world a better place through our hospitality – and it’s a vision that continues to guide the work we do each day to create exceptional experiences for our guests and support our team members. As we usher in a new era of hospitality, we are proud to celebrate our progress, and continue our journey to be the most hospitable workplace for all.” said Chris Nassetta, president and CEO, Hilton.

Hilton is dedicated to building a culture that supports team members at every stage of their personal and qualified journeys and that empowers them to be themselves at work each and every day.

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📌 Cluster Commercial Director (Cairns North)
🏢 Hilton Cairns
📍 Cairns North