Company Description

Soniq Digital Media Pty Ltd (SONIQ) is an established Australian display and technology brand, delivering reliable and innovative solutions since 2000.

Operating at the intersection of hardware and software, SONIQ provides end-to-end digital display solutions that help businesses communicate, engage and operate more effectively.

Our ecosystem combines commercial-grade display technology with our Cybercast content management platform, supporting customers across retail, education, healthcare, hospitality and commercial environments.

As the industry continues to evolve, SONIQ is expanding into emerging technologies, including AI-integrated systems, interactive displays and 3D display solutions.

Role Description

We are seeking a motivated and results-driven Sales Representative to join our Melbourne-based team.

This role is primarily focused on managing and converting inbound sales opportunities generated through SONIQ's existing marketing channels.

You will work directly with prospective customers who have expressed interest in our products and solutions, helping them identify the right technology for their requirements and guiding them through the sales process.

The ideal candidate is confident communicating with customers, commercially minded and proactive in following up opportunities through to a successful sale.

Key Responsibilities

- Respond promptly to inbound sales enquiries and qualify prospective customers.
- Understand customer requirements, budgets, timelines and purchasing decisions.
- Recommend suitable commercial display hardware, software and installation solutions.
- Conduct customer consultations, product demonstrations and presentations.
- Prepare quotations, proposals and commercial offers.
- Manage the sales process from initial enquiry through to negotiation and closing.
- Maintain consistent communication and follow-up with prospective customers.
- Build and maintain strong relationships with new and existing customers.




- Identify additional sales opportunities within existing customer accounts.
- Maintain accurate customer records, sales activities and pipeline information in HubSpot CRM.
- Collaborate with internal technical, operations and support teams to ensure a smooth customer experience.
- Work towards agreed sales targets and contribute to SONIQ's ongoing commercial growth.

Qualifications

- Previous experience in sales, preferably within a B2B or customer-facing workplace.
- Strong communication, negotiation and relationship-building skills.
- Confidence managing customer enquiries, presenting solutions and closing sales.
- A proactive and organised approach to managing multiple sales opportunities.
- Strong follow-up discipline and the ability to work independently.
- Comfortable using CRM systems and maintaining accurate sales records.
- A results-driven mindset with a genuine interest in sales and technology.
- Experience in digital signage, commercial displays, audiovisual technology or hardware/software solutions is advantageous but not essential.
- Experience with HubSpot CRM is highly regarded.
- Valid Australian working rights.

Why Join SONIQ?

- Join an established Australian technology brand with over 25 years of industry experience.
- Work with an existing pipeline of inbound sales opportunities.
- Represent a diverse range of commercial display and software solutions.
- Competitive performance-based earning opportunities.
- Work closely with management, technical and operations teams.
- Gain exposure to customers across a broad range of industries.
- Opportunities for professional development and increased responsibility as the business grows.

Location: Melbourne, VIC

Employment Type: Full time, Part time, Casual

About You

You enjoy speaking with customers, understanding their needs and turning genuine interest into successful sales.

You are organised, confident, motivated by results and understand the importance of timely follow-up and building lasting customer relationships.

If you're looking to develop your sales career with an established Australian technology business, we'd love to hear from you.

📌 Sales Development Representative (Melbourne)
🏢 Soniq Digital Media
📍 Melbourne