26 Oct
|
Westaway Executive Search
|
Perth
26 Oct
Westaway Executive Search
Perth
- Excellent 6 Figure Salary Package & Free Parking
- Working Hours Monday To Friday 8am - 4pm
- People Management Role - 1 Direct Report
- Growing National Business
Our client's mission is to deliver clean water and a premium service experience to families across Australia. They are now looking for a Digital Marketing Lead to join the existing Marketing team in Perth. This is your prospect to lead digital marketing at scale and shape the next phase of the businesses national growth!
To give you insight into the company journey so far:
- From garage startup to a team of 200+
- Over 3,000 Google five-star reviews
- Great Place to Work Certified (2025 & 2026)
The Opportunity:
I am looking for an experienced Digital Marketing Lead who enjoys being strategic and hands-on. You'll lead the digital acquisition strategy while remaining close to campaign execution, optimisation, experimentation and commercial performance. This role is ideal for someone who loves using data to solve problems, improve customer acquisition and drive measurable business growth.
Key Responsibilities Will Include:
- Leading the digital marketing strategy across paid media, SEO, website, content, email, social media and emerging digital channels.
- Managing and optimising digital acquisition campaigns across Google, Meta, TikTok, Microsoft, Pinterest and other relevant platforms.
- Taking ownership of large-scale paid media budgets, continually improving lead quality, conversion performance and return on marketing investment.
- Remaining hands-on with campaign optimisation, testing,
experimentation and platform management to maximise performance across all digital channels.
- Owning website and landing page performance, driving CRO, user experience improvements and acquisition funnel performance.
- Using data and analytics to identify opportunities, measure results and make informed decisions that improve marketing effectiveness.
- Developing meaningful reporting, dashboards and attribution models that clearly connect marketing activity to business outcomes.
- Partnering with internal teams and external agencies across SEO, creative, CRM and media to deliver integrated, high-performing campaigns.
- Working closely with Sales, Customer Experience and Leadership to improve lead quality, conversion rates and overall customer acquisition.
- Staying across digital marketing trends, emerging technologies and industry best practice, bringing new ideas and opportunities to the business.
- Presenting insights and recommendations to senior leaders, translating digital performance data into clear commercial actions.
You'll thrive in this role if you:
- Love using data to solve problems and improve performance.
- Enjoy being hands-on in the platforms - not just reviewing agency reports.
- Know how to scale paid media campaigns while keeping a close eye on ROI.
- Naturally look for opportunities to test, learn and optimise.
- Can confidently explain digital performance data in a way that makes sense to non-marketers.
- Build strong relationships and enjoy collaborating with people across the business.
- Take ownership, back yourself, and enjoy working in a fast-moving environment where your ideas can make a real impact.
Why this role is different:
- You'll have the freedom to challenge the status quo, test new ideas and make decisions that genuinely influence business growth.
- You'll join a business that's growing nationally and investing in its digital future.
- Be surrounded by people who care about doing great work, supporting each other and celebrating success together.
- Plus, you'll enjoy great employee benefits, regular team events and recognition for the impact you make.
Individuals that have strong experience across Meta, Google ads, SEO and are familiar working with marketing budgets are encouraged to apply.
If you're looking for your next opportunity and the idea of a national business with global opportunities appeals to you, it's time to build your future with this organisation!
An excellent 6 figure salary package is on offer (negotiable dependent on experience) along with free parking.
Please apply now for this exciting opportunity by forwarding your Resume or call Ryan Westaway - 04•• ••• 474 for a confidential discussion.
📌 Digital Marketing Lead (Perth)
🏢 Westaway Executive Search
📍 Perth