25 Oct
|
TM MEDIA
|
Sydney
Plan, develop, and coordinate advertising campaigns to promote products and services in line with client objectives. Advise clients on advertising and marketing strategies to effectively reach target audiences and strengthen brand positioning.
Key responsibilities
Develop and organise advertising policies and campaigns that support sales objectives, build consumer awareness, and enhance brand visibility Coordinate the creation and placement of advertising content across multiple media platforms, including print, outdoor, broadcast, digital, and social media, to maximise reach and engagement Design and implement integrated campaigns that strategically position content and imagery to attract and engage audiences Oversee media planning, buying, and scheduling to maximise campaign reach and cost-effectiveness Monitor campaign performance metrics, analyse results,
and prepare reports to evaluate effectiveness and guide optimisation Work closely with different teams to ensure cohesive and high-quality advertising execution aligned with TM MEDIA's marketing strategy About you Minimum 3 years of proven full time experience as an Advertising Specialist or in a similar role At least a bachelor's degree in advertising, marketing, communication or a related field Proven skills in conducting market research and consumer analysis Experience in developing advertising proposals and implementing marketing strategies for diverse audiences Proficiency with digital advertising platforms (Google Ads, Facebook, Redbook, WeChat, TikTok, etc.), and the relevant advertising policies Ability to develop and execute advertising campaigns across multiple media (print, online, TV, radio, outdoor) Skilled in content strategy, copywriting, and visual communication to engage target audiences Demonstrated English language proficiency
📌 Advertising Specialist Sydney
🏢 TM MEDIA
📍 Sydney