My Dental Group is a well-established clinical group with over 15 years experience
delivering high quality patient care and creating beautiful smiles. We pride ourselves
on providing a welcoming and comfortable environment for our patients and their
families, while delivering exceptional care.
Role Description:
As a Digital Marketing Specialist at My Dental Group you will be joining a growing
dental network of nine clinics in NSW. In this period of growth, we are looking for a
motivated person who loves all forms of digital marketing and is looking to grow their
skillset and join our team. The role will be executing across multiple google ads
accounts, paid meta ads accounts, organic meta content and updating content on
our website.
The role will sit in the marketing team with the assistance of two external marketing
agencies and an inhouse photographer/videographer. The role will provide variety
week to week moving between social media, google ads and SEO work depending
on the needs of the business.
Campaign execution: Create and implement new campaigns across google ads, paid meta ads and organic meta content ensuring AHPRA advertising requirements are followed
Analytics & Reporting: Complete reporting across channels at weekly, fortnightly or monthly increments. Provide actionable insights to improve results.




Campaign management: Optimise campaigns as required and suggest
Content optimisation: Work with internal and external teams to optimise content across paid ads, organic content and the websites.
Cross function cooperation: Work across the marketing team, internal and external stakeholders to complete tasks. This can include visiting clinics.
Continual Professional Development: Follow digital marketing trends, keep up to date with changes in the digital marketing landscape. Ensure we are following best practice in our digital marketing efforts to drive better results.
Required Skills:
Google Ads experience 3 years+ in a similar role
Experience creating new Google Ads Accounts
Experience managing existing Google Ads Accounts
Google software suite experience e.g Google Analytics, Google Tag Manager
Paid Meta Ads experience 3 years+ in a similar role
Experience planning and managing Meta Ad content
Experience planning and managing organic Meta content
Robust data analytics skills and techniques
Strong data management and excel skills in reporting data and interpreting that data into actionable outcomes
Preferred Skills
Experience creating organic social media content
#J-*****-Ljbffr

📌 Digital Marketing Specialist (Sydney)
🏢 My Dental Group
📍 Sydney