About the business
A Melbourne-based performance marketing agency working with high-value service businesses across solar, construction, legal and skilled services. Hybrid setup with three days a week in the office and the rest remote.
The role
This is a full-funnel creative and strategy role. You'll own creative direction, Meta ad performance and funnel strategy across a portfolio of 20 to 25 service business clients. You think in angles before formats, you know why an ad stops the scroll and what makes a landing page convert, and you can read account data and turn it into a creative decision.
What you'll be doing
Building full-funnel creative strategies, messaging angles and testing roadmaps across your client portfolio
Managing Meta ad accounts day to day and making optimisation calls before issues reach the client
Briefing and guiding UGC agencies, videographers and designers across short-form video, statics and concept-led formats
Writing ad copy across hooks, scripts, headlines and CTAs




Running structured creative tests across hooks, AI UGC, static tiles and direct response video
Spotting and fixing funnel friction from ad to landing page to CRM
Running competitor research through Meta Ad Library, YouTube and TikTok and turning it into client recommendations
Leading weekly client calls and working with the web team on landing page and CRO improvements
What you'll bring
2 to 5+ years in a performance marketing agency or performance creative role
Hands-on Meta Ads experience across strategy and execution
Experience concepting and overseeing UGC, short-form video and static creative
A solid understanding of CRO, landing pages and full-funnel strategy
Confidence leading client conversations and presenting recommendations
A track record managing multiple SME accounts at once and moving quickly without needing handholding
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📌 Creative Strategist (Melbourne)
🏢 Talentd Recruitment
📍 Melbourne