Shape how thousands of customers engage with Australia's leading home improvement brand. Ready to make an impact?
At Stratco, we're innovators.
We're looking for a commercially minded Digital Marketing Specialist who thrives on turning digital engagement into measurable business outcomes. This is an opportunity to lead impactful paid media, social media, CRM and loyalty initiatives that drive customer acquisition, engagement and retention across one of Australia's most recognised brands.
Working within our collaborative Group Marketing team and reporting to the National Marketing Manager, you'll play a pivotal role in shaping customer communications, optimising campaign performance and driving continuous improvement across Stratco's digital marketing ecosystem.
Your mandate
You'll be responsible for planning, executing and optimising digital marketing initiatives that deliver real commercial outcomes, including:
Managing agency partners to deliver paid digital campaigns across search, social and emerging channels
Developing and executing social media strategy that grows brand engagement and customer reach
Leading e-mail, SMS and marketing automation activities that improve customer acquisition, retention and loyalty
Designing and optimising customer journeys through Salesforce Marketing Cloud, Insider and related platforms
Driving loyalty program engagement and helping customers maximise the value of Stratco's offerings
Leading Stratco's digital marketing intern program and supporting capability development within the broader team
Evaluating emerging technologies, AI tools and digital marketing innovations that enhance performance and customer experience
What you'll bring
If you're a passionate, energetic digital marketer who enjoys combining creativity, strategy and data-driven decision making, we want to hear from you!
Ideally, your experience and attributes will include:
3 + years' experience in digital marketing, performance marketing, CRM or customer lifecycle marketing
Robust knowledge of paid search, social media,



SEO and content strategy
Experience with marketing automation platforms such as Salesforce Marketing Cloud, Insider or similar
Experience using G4A, Google Ads, Meta Business Manager and reporting tools
Confidence managing agency relationships and collaborating with cross functional stakeholders
Bonus points for
Experience with loyalty programs, customer retention or lifecycle marketing
Experience within retail, manufacturing, or home improvement industries
Relevant qualifications in Marketing, Communications or Business
Why Stratco?
At Stratco, innovation, customer focus and continuous improvement are at the heart of everything we do.
You'll join a high-performing, forward-thinking team where fresh ideas are welcomed, innovation is celebrated, and your contribution genuinely moves the needle.
Add in a culture where creativity isn't just encouraged, it's expected, and you'll find a workplace that inspires you to think bigger, create boldly and do work you're proud of.
What are you waiting for?
Life at Stratco includes
Holistic Wellness & Mental Health Support
24/7 EAP to team members & family
Flexible Working Arrangements
Team Member Discounts
Professional Development & Career Growth
Competitive Remuneration
Positive Workplace Culture & Inclusion
Our EVP
At Stratco, manufacturing is our foundation, but our people are our future. We empower our team to grow and succeed, within an inclusive and collaborative environment, where every individual matters, and innovation thrives. We are committed to offering fulfilling and rewarding career paths, ongoing learning and development, and recognition for outstanding service. Join us and build the futureyou've always envisaged, while redefining outdoor living and improving the lifestyles of our customers.
At Stratco, Safety is paramount, and we take every measure to ensure our team members
'Return Home Safe'.
We value integrity, accountability, and respect. At Stratco, we are committed to building a diverse and inclusive workplace and welcome applications from all backgrounds.
#J-*****-Ljbffr

📌 Digital Marketing Specialist (Adelaide)
🏢 Stratco (Australia) Pty
📍 Adelaide