Digital Marketing Specialist for multiple in house brands.

Head Office is in Geelong, also have people in Sydney or can be remote for the right person.

ZenCell is a start up Skinacare company giving amazing, life changing results.

ANTZ Performance is an established Ecommerce company.

You'll manage a combined ad budget of around $20,000 a month across Meta and Google. Your main focus is ZenCell, an Australian skincare brand, where you'll build and grow the social presence, plan and optimise paid campaigns, own Klaviyo email and SMS, and manage the community. You'll also run and optimise Meta, Google and email campaigns for ANTZ Performance, a performance automotive parts brand.

The content and stratergy for this brand will be made elsewhere, you will just manage the paid ads and email. Across both brands, you'll keep tracking accurate, report weekly on spend, return on ad spend and revenue, and recommend where to move budget.

Key responsibilities

- Build and grow ZenCell's social presence. Plan and create everyday content: short-form video, routines, reviews and stories.

- Plan, run and optimise ZenCell's Meta and Google campaigns

- Own Klaviyo email and SMS: campaigns, automated flows and list growth

- Manage the community, including comments, DMs and creator/UGC partnerships

- Run and optimise Meta, Google and email campaigns for ANTZ Performance, including Shopping and Performance Max

- Keep tracking accurate (Meta pixel, Google Ads conversions,



GA4)

- Report weekly on spend, return on ad spend and revenue, and recommend where to move budget

About you

- Genuinely passionate about skincare and beauty. You know the ingredients, the trends, the creators and what makes this audience buy.

- Comfortable on camera and confident creating short-form content on your phone

- 2+ years running Meta and Google Ads yourself for ecommerce, ideally managing $10k+ a month

- Hands-on Klaviyo or other email experience

- Shopify experience preferred

- Organised and self-directed, able to juggle two very different brands (SkinCare will be your main goal, ANTZ Performance is purely pressing buttons and managing the performance, the content and strategy is controlled separately.

About us

Lifetech Group is an Australian company working across medical devices, health and wellness, consumer goods and more. Within the group we run a portfolio of ecommerce brands, and this role is built mainly around ZenCell. ZenCell is an Australian skincare brand founded by a pharmaceutical industry specialist.

Its hero product, the Restore Serum, is a lightweight gel serum designed for breakout-prone and sensitive skin. You'll also run paid advertising for our second brand, ANTZ Performance (performance automotive parts). We're bringing our digital marketing in-house from two agencies, and want one person to own it.

📌 Digital Marketing Specialist (Geelong)
🏢 Antz performance
📍 Geelong