About Blundstone
Born in Hobart in ****, Blundstone is one of Australia's most recognised brands, with boots worn by people all over the world. We're proud of where we come from and focused on where we're going, and our Brand Services team plays a central role in making sure the Blundstone brand is represented consistently and powerfully in every market.
About the role
Reporting to the Global Creative Lead, the Brand Services Specialist helps bring our Brand Strategy to life across markets, channels and platforms. It's a varied, hands-on role. You'll manage the content and assets that power our global brand, coordinate on-location content shoots across Australia, deliver our Global POS program, and support brand campaigns, collaborations and activations. You'll work closely with our Global Brand Management team, Blundstone ANZ and USA sales and marketing teams, international distributors and internal logistics.
What You'll Do
Manage the structure, quality and accuracy of content in Asset Bank, our global content delivery platform, and administer user access to team software
Act as the main contact for Australasian and US sales teams and international distributors on global content, assets, POS and merchandise
Plan and organise on-location content shoots across Australia, and coordinate international content development remotely
Own the production, distribution and upkeep of product marketing assets, including packaging, catalogues, data sheets, look books, POS, web content
Deliver the yearly Global POS program, overseeing production and liaising with logistics for effective distribution




Develop the content calendar for Blundstone's global social media channels and manage community engagement
Support go-to-market brand programs, distributor market plans and brand compliance in line with the Blundstone Brand Manual
Support the planning, production and delivery of global campaigns, collaborations and events
Brief and coordinate agencies, contractors and content creators to deliver on time, on budget and on brand
Maintain rolling content and asset calendars, WIP reports and regular project status updates
What You'll Bring
A tertiary qualification in Marketing, Journalism or Communications, or equivalent marketing or advertising agency account service experience
Strong multi-channel marketing experience and a sound understanding of brand-led marketing and brand management
Proven project and stakeholder management skills, with experience juggling multiple projects using project management software
Confidence producing, publishing and monitoring content for digital channels, particularly web and social media
A broad understanding of print and digital production, including supplier procurement and pricing for content production
A proactive, results-driven approach with solid attention to detail
Outstanding interpersonal and written communication skills and sound judgement
The capacity to travel overseas should this be required
Why join us
Health and Wellbeing Program
Onsite gym
Discounted product range under our Mates Rates Program.
Onsite car parking
Competitive bonus framework
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📌 Brand Services Specialist (Hobart)
🏢 Blundstone Australia
📍 Hobart