Trade Engagement and Distribution Development Director

Tourism & Events Queensland – Fortitude Valley QLD

Tourism and Events Queensland (TEQ) is a statutory body of the Queensland Government and the State’s lead tourism marketing, destination and experience development and major events agency.

TEQ’s vision is to inspire a global desire for Queensland by showcasing its unique identity through bold world-class marketing and events – driving travellers to choose our state and deepening pride in the place we call home.

About the role

The Travel Trade Engagement and Distribution Development Director will provide strategic leadership for TEQ's global travel trade engagement and distribution development operations. This role is responsible for growing Queensland’s visitor economy by strengthening global travel trade partnerships and expanding the distribution of Queensland tourism experiences into key international and domestic markets. Leading TEQ’s travel trade engagement and cooperative marketing portfolio, the role oversees major travel trade events and missions, distribution development programs, and industry capability initiatives that connect Queensland tourism operators with global buyers, increase product visibility, and drive visitation, expenditure, and revenue across the state.

Working closely with Tourism Australia, Regional Tourism Organisations, industry partners and TEQ’s global market teams, the Director ensures travel trade investment aligns with organisational and destination priorities. The role also leads TEQ’s international media and travel trade familiarisation program, managing a specialist team to showcase Queensland’s world-class tourism experiences to global audiences. With Brisbane 2032 on the horizon, this position will play a pivotal role in scaling international engagement opportunities and positioning Queensland as a leading destination on the world stage.

- Develop and oversee TEQ's Travel Trade Engagement and Distribution Development Strategy,



Famil Global Program Strategy and annual operating plan, including performance reporting.
- Lead the delivery of TEQ's global travel trade events, distribution missions and engagement calendar, including the Australian Tourism Exchange and other key industry events.
- Direct global travel trade communications, CRM, training, education and development programs that strengthen partner engagement and build the international sales capability of Queensland tourism operators.
- Lead the media and travel trade familiarisation function and the scaled-up international program supporting Queensland's positioning in the lead-up to the Brisbane 2032 Olympic and Paralympic Games.
- Build strategic relationships across TEQ, Tourism Australia, Regional Tourism Organisations, industry associations, travel trade partners and Queensland tourism operators to maximise outcomes for the visitor economy.
- Lead and develop a high-performing, cross-cultural team while managing budgets, resources, risk, governance and delivery against agreed priorities and KPIs.

For further information on the role please access theTravel Trade Engagement and Distribution Development Directorposition description.

For this role, we will consider your:

- Demonstrated experience leading teams and working effectively across cultures in a global tourism environment.
- Extensive knowledge of global tourism product distribution, commercial sales strategies and Queensland tourism products.
- Demonstrated understanding of, and experience supporting, the needs of travel trade distribution partners.
- Strong analytical, strategic thinking, forward planning and complex project management skills, with the ability to manage competing deadlines.
- Exceptional written communication, attention to detail and the ability to build robust relationships and provide timely, effective advice to internal and external stakeholders.
- Demonstrated financial acumen, including managing multiple budgets, reforecasting, reporting and fiscal governance.

Learn more about working at TEQ, our employee benefits and what to expect during our recruitment process in our Candidate Information Kit.

📌 Trade Engagement and Distribution Development Director (Brisbane)
🏢 Tourism and Events Queensland
📍 Brisbane