Introduction

Good Drinks Australia

Who We Are

Good Drinks Australia is one of the country’s largest independent craft beverage businesses, home to iconic brands like Gage Roads Brew Co, Matso’s and Alby. Alongside our own range, we distribute a portfolio of leading international brands, including Coors, Miller, Rekorderlig and Magners, bringing some of the world’s favourite drinks to venues and bottle shops across Australia. We’re passionate about redefining the beer and alcoholic drinks landscape through quality, innovation, and exceptional customer experiences.

Join a workplace where vibrant culture meets iconic brands. Whether you’re drawn to brewing, hospitality, or the commercial engine behind it all, Good Drinks offers a dynamic environment where your potential is nurtured and your passion finds purpose. Be part of a community shaping the future of Australia’s craft beverage industry.

Description

THE OPPORTUNITY

We’re looking for a Regional Sales Representative to grow Good Drinks across northern and north-eastern Victoria and southern NSW. Based in Albury-Wodonga and reporting to the VIC Field Sales Manager, you’ll manage a genuinely cross-border territory spanning On-Premise and Retail customers, from Wangaratta and Shepparton to Wagga Wagga and Echuca/Moama.

The Victorian and NSW Alpine regions are a strategic priority.

Think Falls

Creek, Mt Hotham, Thredbo and Perisher, with a ramp-up in planning, customer engagement and field activity in the lead-up to and throughout winter. You’ll run your territory on commercial opportunity rather than state lines,



building efficient regional runs that maximise selling time.

Regular regional driving and overnight travel are a core part of this role, so you’ll need to be comfortable spending time on the road. If you’re self-driven, love building relationships and want the freedom to shape a territory, this is your chance to put Good Drinks on the map across the region.

We offer an attractive remuneration package for this role negotiable subject to experience.

Key Responsibilities

- Grow distribution across On-Premise and Retail channels
- Identify, target and convert new business opportunities through the GDA Contract Register
- Grow volume and rate of sale with existing customers
- Build robust, long-term relationships with key regional and Alpine customers
- Develop the Victorian and NSW snowfields as priority markets
- Execute brand priorities, NPD launches, promotional programs and activations
- Deliver strong in-market execution across ranging, visibility and promotional compliance
- Maintain strong relationships with wholesalers and distribution partners
- Keep disciplined CRM records, call planning and customer follow-up
- Plan efficient regional travel and overnight runs,



prioritising your call cycle by opportunity
- Monitor and report on market trends, competitor activity and customer feedback
- Collaborate across the VIC and NSW sales teams

Skills and Experiences

What Sets You Apart

- One to three years’

experience in a similar field sales role
- Strong self-management and organisational skills, and comfortable working autonomously
- A current driver licence and comfort with regular driving, regional travel and overnight stays
- A current RSA valid in both Victoria and NSW, or the ability to obtain both
- Confident, dependable and honest, assertive while staying humble
- Excellent communication skills and the ability to build relationships at all levels
- A collaborative team player who builds strong internal relationships
- Sound computer skills, including Microsoft Windows and standard business applications
- To be considered for this role, you must have full and unrestricted working rights in Australia.

THE GOOD STUFF

- Gage Bucks — beer money allocated throughout the year
- Staff discounts on merch, food and drink across our hospitality venues
- Invites to events through our industry, sporting and entertainment partnerships
- Company Vehicle or Allowance
- Employee Competitions & Prizes
- Access to our Employee Assistance Program
- Bonus Opportunities

How To Apply Ready to own the region? Apply now with your resume and a short cover letter telling us why you’re a good fit. For any questions, get in touch at [email protected]

📌 Sales Representative - Albury-Wodonga, NSW/VIC
🏢 Good Drinks Australia
📍 Albury