Sales & Growth Manager

About Alerte Digital Health

Alerte Digital Health (ADH) develops AI-driven digital health solutions that turn continuous biosignal monitoring into clinically meaningful insight. Working across human health and, through Alerte Digital Vet (ADV), animal health, ADH partners with established medical device manufacturers to bring accessible, intelligent monitoring to clinicians, patients and veterinary providers

Role purpose

This newly created role will lead ADH’s commercial growth from the ground up. The Sales & Growth Manager owns the path to revenue: identifying and winning early adopter customers, building channel and strategic partnerships, and translating market feedback into product and go-to-market decisions. The role suits a dynamic, goal-driven person who wants to help change how healthcare is delivered through AI, and who works well in the pace and ambiguity of an early-stage business.

The role will also support the partnership between Alerte Digital and Clinical Integration Solutions (CIS), promoting Atrio Holter monitoring alongside agreed services offered by Cardiovascular Services (CVS), Cardio Respiratory Sleep (CRS) and Cardio Metabolic Services (CMS). These include cardiac diagnostics and specialist consultations, respiratory and sleep services, home-based sleep studies, and metabolic health care.

CIS activities will focus on agreed metropolitan Melbourne territories around Kew East and Armadale, corporate and multi-site medical groups, and selected regional opportunities for CRS sleep telehealth. The role remains employed by Alerte Digital and will work closely with the CIS Business Development Manager for territory planning, referral strategy, coaching and mentoring. Activity allocation and priorities will be agreed through joint quarterly territory plans.

Key responsibilities

Sales and development

· Build, manage and convert a qualified pipeline across target segments, including GP practices, corporate and multi-site medical groups, specialist clinics and other healthcare providers.

· Identify opportunities for Atrio Holter monitoring and referrals to CIS’s cardiovascular, respiratory, sleep and metabolic services, including regional home-based sleep studies and sleep telehealth.





· Progress opportunities from initial engagement through to practice onboarding, active referrals and expansion across additional sites.

· Manage the full sales cycle, from prospecting and discovery through demonstrations, proposals, negotiation and close.

· Secure early adopter, pilot and reference customers, and convert pilots into ongoing commercial agreements.

· Promote CRS home-based sleep studies, sleep telehealth and ongoing sleep services, including regional opportunities where these can be introduced independently of Atrio installations.

· Educate referrers on CIS diagnostic and specialist services through practice visits, meetings and educational activities, and identify opportunities for rollout across multiple sites.

Growth strategy and go-to-market

· Contribute to ADH’s go-to-market strategy, including segmentation, pricing models (e.g. subscription, per-patient, device and software bundles), value propositions and sales collateral.

· Carry out market research and competitor analysis and maintain awareness of industry trends.

Partnerships and channels

· Establish and manage strategic, distribution and channel partnerships with device manufacturers, distributors, health networks and integrators.

· Work with partners on joint commercial offerings and co-selling opportunities.

Stakeholder and customer engagement

· Build trusted relationships with clinicians, practice managers, procurement teams, key opinion leaders and executive decision makers.

· Represent ADH at conferences, industry events, and partner and investor meetings.

· Capture customer feedback and share it with the product and clinical teams to inform the roadmap.

Marketing and brand

· Work with marketing resources (internal or agency) on campaigns, digital presence, case studies and lead generation.





· Ensure all promotional material is accurate and compliant.

Reporting and operations

· Maintain accurate CRM records (in designated Alerte and CIS systems) and report on pipeline, forecasts and KPIs to the CEO and Board.

· Use these records to identify referral trends, market determinants and contribute to joint planning and management meetings.

· Contribute to budgets, commercial models and investor materials as required.

Key performance indicators

· CIS measures will include referral growth to CVS, CRS and CMS, regional CRS telehealth opportunities developed, and strategic account development.

· Partnership measures will include practice engagement, current referrer relationships, relevant education sessions and pipeline development, with targets agreed by Alerte and CIS.

Selection criteria

Essential

· 2+ years’ experience in B2B sales or business development, with a proven record of meeting or exceeding targets.

· Experience selling into healthcare, medtech, digital health or health software.

· Confidence engaging clinicians and senior decision-makers and managing complex sales with multiple stakeholders.

· Strong negotiation, presentation and commercial writing skills.

· A self-starter who is resilient and effective in a start-up or scale-up environment with limited structure.

· Proficiency with CRM tools (e.g. HubSpot, Salesforce) and data-driven pipeline management.

· Tertiary qualification in business, science, health or a related field, or equivalent experience.

· Experience developing GP referral networks, particularly in cardiology, respiratory, sleep or diagnostic services, will be well regarded.

Personal attributes

· Goal-driven and results-focused, setting ambitious targets and taking ownership of them.

· Passionate about improving health outcomes through technology.

· Curious and quick to learn, with the ability to grasp technical and clinical concepts.

· Builds relationships with integrity and credibility.

· Adaptable, entrepreneurial and comfortable with ambiguity.

· Collaborative, while also able to work independently.

· Current driver’s licence and willingness to travel.

· Right to work in Australia.

📌 Sales & Growth Manager (Mount Waverley)
🏢 Alerte Digital Health
📍 Mount Waverley