Strategic Partnerships Melbourne

Strategic Partnerships Melbourne

23 Oct
|
Pattern Holdings
|
Melbourne

23 Oct

Pattern Holdings

Melbourne

Identify, prioritise, and build relationships with strategic partners across the ecommerce and digital ecosystem
including technology platforms, marketing technology providers, ecommerce platforms, agencies, and complementary service providers Position Pattern as a preferred ecommerce and marketplace partner within the Australian market Maintain a pipeline of potential new partners and manage existing relationships to drive ongoing value Secure 3–5 current strategic partnerships per year and maintain 10–15 active partnerships at any time. An active partnership is defined as a partner we have up to date account mapping with and an active referral process as well as co-marketing initiatives being executed. Generate qualified introductions and recent business opportunities through your partner network Align closely with Account Executives and the broader Sales team on target accounts and co-selling opportunities Facilitate partner introductions that accelerate deal momentum and contribute to bookings Participate in sales planning to identify where partner involvement can open or advance prospects Track and report on partner-sourced pipeline performance,



using data to refine strategy Partner Go-To-Market Activation Develop and execute joint go-to-market initiatives with priority partners, including co-marketing campaigns, webinars, joint content, and industry roundtables Deliver at least one joint marketing initiative per month in collaboration with the Marketing team Work with the Head of Marketing to plan and coordinate partner events — including roundtables, dinners, and industry activations — ensuring they are well-executed and commercially aligned Maintain a forward-looking calendar of partnership activity and sponsorships Relationship Management Serve as the primary relationship owner for Australian partners, building trust and maintaining regular engagement Run structured planning sessions with priority partners to identify collaboration opportunities Stay across partner roadmaps and strategic priorities to surface new opportunities Be careful
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📌 Strategic Partnerships Melbourne
🏢 Pattern Holdings
📍 Melbourne

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