Data-Driven Marketing Lead For Ground-Up Rebrand & Growth (Sydney)

Data-Driven Marketing Lead For Ground-Up Rebrand & Growth (Sydney)

22 Oct
|
RecruitShop
|
Sydney

22 Oct

RecruitShop

Sydney

EARN $120,000 to $140,000 Base + Super | Negotiable Based on ExperienceJoin Australia's Pioneering Online Thoroughbred Auction PlatformPerfect Opportunity to Build a Marketing Function and Lead a RebrandEARN $120,000 to $140,000 Base + Super | Negotiable Based on ExperienceJoin Australia's Pioneering Online Thoroughbred Auction PlatformPerfect Opportunity to Build a Marketing Function and Lead a RebrandAbout The CompanyOur client is Australia's pioneering online thoroughbred auction platform.
Founded in Sydney in ****, this 100% Australian owned and independent business runs weekly auctions across Australia and Recent Zealand, along with a separate US site.
The business is growing fast and is now ready to build a marketing function to match.About The OpportunityThe primary purpose of this position is to build and scale the marketing function from the ground up.
You'll work with raw customer data to segment the market, then decide which channels to use, how to allocate budgets and what return each segment delivers.
You'll also guide the business through an exciting rebrand, working hand in hand with the Sales Manager to drive growth.Reporting directly to the COO,



some of your responsibilities will include:Leading the business through its rebrandSetting marketing budgets and measuring ROI across channelsAnalysing raw customer data to segment customers and select channelsBuilding and growing the marketing team internally as revenue comes throughSourcing and briefing subcontractors such as social media and lead gen specialistsWorking closely with the Sales Manager on budgets, qualifying leads and what marketing delivers to salesAbout YouThe successful candidate will have:Strong Excel and data analysis skillsProven scale-up experience in a rapid growth businessA highly numerical mind with budgeting and finance experienceExperience building a brand or leading a business through a rebrandA proven track record liaising and collaborating with sales teams and managersA hands-on, team-oriented approach and experience scoping and commissioning work from specialist contractorsWhat's in it for You?
Competitive Base Salary + SuperYour Input Matters | Uplifting Work CultureBe Part of an Exciting Rebrand | Help Shape the BrandBuild a Marketing Team from the Ground Up in a Scaling BusinessWork Hand in Hand with Sales | Supportive Team That Wants to WinJoin a Pioneering, 100% Australian Owned Business at an Exciting Stage of GrowthApply today and don't miss out on starting this opportunity as soon as possible!
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📌 Data-Driven Marketing Lead For Ground-Up Rebrand & Growth (Sydney)
🏢 RecruitShop
📍 Sydney

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