22 Oct
|
Greencare Clinics
|
Sydney
22 Oct
Greencare Clinics
Sydney
We're looking for an experienced, results-driven Google Ads Specialist to manage and optimise paid search campaigns across multiple growing Australian healthcare telehealth brands.
This is a hands-on contractor role for someone who knows how to get the most out of Google Ads, understands conversion-focused digital marketing and can turn campaign data into measurable business results.
We operate in a highly regulated industry, so we're looking for someone who can balance solid campaign performance with Google Ads policies and Australian healthcare advertising requirements.Key responsibilitiesManage and optimise Google Ads campaigns across multiple healthcare brandsReview and improve existing Search and Performance Max campaignsConduct keyword research, including high-intent and long-tail keyword opportunitiesRegularly review search terms, implement negative keywords and reduce wasted advertising spendOptimise bidding strategies, budgets, targeting and campaign structures to improve cost per acquisition (CPA)Develop and test ad copy, creative assets and landing page recommendationsMonitor conversion tracking through Google Ads,
GA4 and Google Tag ManagerIdentify opportunities to improve lead quality and increase completed appointment bookingsProvide regular, easy-to-understand performance updates with clear recommendationsStay across Google Ads policy updates, particularly those affecting healthcare advertisingAbout youAt least 3-5 years of hands-on Google Ads experience, ideally managing lead generation campaignsDemonstrated success improving conversion rates and reducing CPAHighly experienced with Google Search, Performance Max, keyword strategy and bidding optimisationUnderstands GA4, Google Tag Manager and conversion trackingCan confidently audit existing accounts and identify immediate opportunities for improvementTakes a proactive approach rather than simply maintaining existing campaignsComfortable working across multiple brands and managing competing prioritiesCommunicates clearly and can explain technical recommendations in plain EnglishOrganised, reliable and comfortable working independentlyExperience managing Google Ads for healthcare, telehealth or other regulated industries is highly regarded
#J-*****-Ljbffr
📌 Google Ads Specialist (Contractor) (Sydney)
🏢 Greencare Clinics
📍 Sydney