Senior Business Analyst - AdTech / MarTechWe're partnering exclusively with a leading Australian media business that is investing significantly in its data, audience and technology platforms.
As part of a major two year program of work, we're looking for an experienced Business Analyst to join their Product and Engineering teams and help shape the next generation of their audience and data capabilities.This is a hands on BA role for someone who enjoys working at the intersection of media, technology and data.
You'll work closely with Product Managers, Data Engineers and business stakeholders, taking complex problems through discovery and turning them into clear requirements for delivery.
The role will also involve mapping current and future state data flows, understanding system integrations and supporting the build and integration of new audience and data capabilities.Experience:Strong Business Analyst experience within AdTech, MarTech, media or advertising environmentsAdTech or MarTech experience is essential, ideally with exposure to customer or audience dataExperience with CDPs, audience segmentation, digital media platforms or first party dataStrong requirements elicitation,



documentation and workshop facilitation skillsExperience working closely with Product, Engineering and Data teamsComfortable mapping current and future state processes and data flowsGood understanding of data platforms, integrations, APIs and broader data conceptsStrong Jira and Confluence experienceConfident stakeholder management across both technical and business teamsAnalytical, curious and comfortable asking questions and challenging thinkingYou don't need to be a Data Engineer or SQL specialist.
An understanding of data and how systems integrate is more key than being hands on with code.
Experience with data warehouses, cleanrooms, identity resolution, Looker, Snowflake, BigQuery or similar technologies would be beneficial, but strong BA capability combined with genuine media, AdTech or MarTech experience is the priority.This role offers a competitive daily rate and requires three days per week in the Sydney office.
If you're a Business Analyst from a media, advertising, AdTech or MarTech background and enjoy working across data and technology, we'd be keen to hear from you.
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📌 Senior Business Analyst - Adtech / Martech (Sydney)
🏢 Bluefin Resources Pty
📍 Sydney