Job Type: Full-time

You will be an integral part of Artisti's content engine. That means being heavily involved in planning, shooting, directing, editing, and publishing weekly YouTube video, then building the social content, ads and print material that carry it to customers. You will be integral in planning a full year of content ahead, guide on-camera presenters, and make sure everything published gives people a clear path to buy. This is a hands-on role for a creative who is also commercially minded: someone who can run a shoot in the morning and read the Google Analytics report in the afternoon.Key responsibilitiesPlan a 12-month YouTube calendar with the team including supporting social content, balancing product reviews, barista tips, wholesale and cafe-lead content, and brand storytellingScript, photograph, film, direct, edit and publish one video each week minimumGuide and coach presenters on camera, rotating them across topics and sales channelsLaunch every video with supporting content across other platforms, with a product link, PDF download or buy-now call to action attached wherever possibleRun weekly Live-StreamsProduce social content across current and emerging platforms, including photography, short-form video and reelsRespond to customer comments and DM's and pass enquiries and leads to the right person in the teamSpot industry trends and bring fresh content ideas to the teamCreate and manage Google, YouTube and Meta ads covering shopfront, wholesale, contract roasting, subscriptions and equipmentTrack performance in Google Analytics and ad reporting, and report back to the team with clear recommendationsCurate video, images and content for product pages, collections and copy to help keep our online store accurate, optimised and well presentedDesign in Canva and Illustrator for labels, banners, cards, flyers and in-store signage supporting contentSupport email campaigns for retail and wholesaleLead or support business projects including new website content, wholesale videomarketing content and digital funnel, contract roasting content, brand collaborations, and key moment campaignsTravel nationally and internationally for work to industry events, trade shows, and coffee farm tours as requiredAbout you3-5 years' experience in content, social and digital marketing, ideally with e-commerce underpinningProven video skills: you can film, edit and publish polished YouTube content end to end, and show examplesStrong photography skills and a good eye for brand and designExceptional writing,



editing and proofreading abilities – including copy writing skillsStrong understanding of working within various social media platformsWorking experience with Google Ads and Google AnalyticsConfident with Shopify and Canva, and comfortable designing for both digital and print formatsProficient in Adobe Premier Pro, Lightroom and After EffectsAble to plan content a year ahead and deliver to a weekly scheduleExcellent communication skills, with the ability to direct presenters and give and receive feedback wellOrganised, self-driven and comfortable in a fast-paced environmentAbout usArtisti Coffee Roasters' vision is to empower the world to make better coffee and operate successful coffee businesses. We roast, sell and service all things coffee, and we teach people how to do it well. Content is how we show that: every week, through YouTube, social and print, we turn what we know into something people want to watch, learn from, and buy.Full-time salaried role in coastal Coffs HarbourCoffee training in the "Artisti Way"Employee discount on gear and accessoriesA wonderful team and the creative freedom to build something that mattersAbout the roleYou will be an integral part of Artisti's content engine. That means being heavily involved in planning, shooting, directing, editing, and publishing weekly YouTube video, then building the social content, ads and print material that carry it to customers. You will be integral in planning a full year of content ahead, guide on-camera presenters, and make sure everything published gives people a explicit path to buy. This is a hands-on role for a creative who is also commercially minded: someone who can run a shoot in the morning and read the Google Analytics report in the afternoon.Key responsibilitiesPlan a 12-month YouTube calendar with the team including supporting social content, balancing product reviews, barista tips, wholesale and cafe-lead content, and brand storytellingScript, photograph, film, direct, edit and publish one video each week minimumGuide and coach presenters on camera, rotating them across topics and sales channelsLaunch every video with supporting content across other platforms, with a product link,



PDF download or buy-now call to action attached wherever possibleRun weekly Live-StreamsProduce social content across current and emerging platforms, including photography, short-form video and reelsRespond to customer comments and DM's and pass enquiries and leads to the right person in the teamSpot industry trends and bring fresh content ideas to the teamCreate and manage Google, YouTube and Meta ads covering shopfront, wholesale, contract roasting, subscriptions and equipmentTrack performance in Google Analytics and ad reporting, and report back to the team with clear recommendationsCurate video, images and content for product pages, collections and copy to help keep our online store accurate, optimised and well presentedDesign in Canva and Illustrator for labels, banners, cards, flyers and in-store signage supporting contentSupport email campaigns for retail and wholesaleLead or support business projects including new website content, wholesale video content and digital funnel, contract roasting content, brand collaborations, and key moment campaignsTravel nationally and internationally for work to industry events, trade shows, and coffee farm tours as requiredAbout you3-5 years' experience in content, social and digital marketing, ideally with e-commerce underpinningProven video skills: you can film, edit and publish polished YouTube content end to end, and show examplesStrong photography skills and a good eye for brand and designExceptional writing, editing and proofreading abilities – including copy writing skillsStrong understanding of working within various social media platformsWorking experience with Google Ads and Google AnalyticsConfident with Shopify and Canva, and comfortable designing for both digital and print formatsProficient in Adobe Premier Pro, Lightroom and After EffectsAble to plan content a year ahead and deliver to a weekly scheduleExcellent communication skills, with the ability to direct presenters and give and receive feedback wellOrganised, self-driven and comfortable in a fast-paced environmentAbout usArtisti Coffee Roasters' vision is to empower the world to make better coffee and operate successful coffee businesses. We roast, sell and service all things coffee, and we teach people how to do it well. Content is how we show that: every week, through YouTube, social and print, we turn what we know into something people want to watch, learn from, and buy.BenefitsFull-time salaried role in coastal Coffs HarbourCoffee training in the "Artisti Way"Employee discount on gear and accessoriesA wonderful team and the creative freedom to build something that matters

📌 Content and Digital Production (Australia)
🏢 Artisti Coffee Roasters Pty
📍 Australia