This position is responsible for delivering targeted marketing campaigns across digital, social, email, and paid media channels. This role focuses on executing strategic initiatives, coordinating timelines and assets, integrating manufacturer offers, and supporting channel-specific activity. It also contributes to performance tracking, optimisation, and the effective use of marketing tools and systems to drive engagement and lead generation.

Job Requirements

- Tertiary qualification in Marketing, or a related field.
- Proven experience in executing multi-channel marketing campaigns, including digital, social, email, and paid media.
- Strong coordination skills with the ability to manage timelines, assets, and approvals across multiple stakeholders.
- Experience integrating promotional offers and managing campaign delivery across internal and external channels.
- Strong attention to detail and ability to maintain consistency across campaign assets and messaging.
- Proficiency in using CRM and marketing automation platforms to deploy and manage campaigns.
- Ability to monitor campaign performance and apply data insights to optimise future activity.

Job Responsibilities

- Execute multi-channel marketing campaigns across digital, social, email, and paid media, ensuring timely and accurate delivery.




- Coordinate campaign timelines, assets, and approvals, supporting both tactical and strategic initiatives.
- Integrate manufacturer offers into campaign activity, collaborating with internal stakeholders for seamless execution.
- Deliver campaigns through HR/employer channels to drive engagement, and support media planning with external partners.
- Monitor campaign performance and compile reports, using insights to recommend improvements and optimise future activity.
- Manage campaign deployment using CRM and marketing automation platforms, ensuring data accuracy and consistency.
- Collaborate closely with the Manager and internal teams to align campaign execution with broader marketing goals.

Job Perks

- Recharge and relax with up to 4 days of wellness days every year
- We offer industry leading 20 weeks paid parental leave
- Monetary service milestone awards
- Career progression opportunities
- Education support towards learning and development, includes a learning budget per year, free access to LinkedIn Learning and more
- Two paid volunteer days each year
- Health and wellbeing support including a subsidy and an Employee assistance Program

Learn more by watching SG Fleet Careers

📌 Campaign Specialist (Melbourne)
🏢 SG Fleet AU
📍 Melbourne