Marketing Specialist, Performance & Lam (Sydney)

Marketing Specialist, Performance & Lam (Sydney)

21 Oct
|
Hcf Australia
|
Sydney

21 Oct

Hcf Australia

Sydney

Data & Performance Analyst (Sydney/Melbourne/Brisbane)**** Sydney JMC PtyPosted 1 day agoJob ViewedTap Again To CloseJob DescriptionJMC Academy is undergoing a significant data and technology transformation — migrating our CRM to HubSpot, building a Microsoft Fabric data-lake, and embedding AI-driven decision making using Claude etc.
We need the analyst who will turn that infrastructure into intelligence.ABOUT JMC ACADEMYJMC Academy teaches approximately 2,500 students per year across campuses in Sydney, Melbourne and Brisbane — offering degrees and diplomas in Creative Courses.Role SummaryThe Data & Performance Analyst is the data engine of JMC Academy's Customer Division — providing the intelligence that drives performance across marketing, sales, admissions, onboarding, product, pricing, industry partnerships and alumni engagement.This role sits at the intersection of data engineering, business intelligence, digital analytics and performance marketing.
You will manage data pipelines into our Microsoft Fabric data lakehouse, maintain CRM data quality in HubSpot, build Power BI dashboards, integrate external demand and market intelligence, drive digital channel performance, and help the entire Customer function make faster, smarter decisions.WHAT WE ARE LOOKING FOR3 to 6 years of experience in data analytics, business intelligence, digital performance or marketing technologyStrong SQL skills — able to write and maintain queries without assistanceHubSpot CRM experience including configuration, data management and workflow automationMicrosoft Fabric or equivalent data lakehouse experience (Azure Data Factory or Synapse considered)Power BI proficiency including DAX, dashboard design and multi-source data modellingDigital analytics experience across GA4,



Google Ads and Meta Ads ManagerExperience with DSP/DMP/CRM data integration for audience targeting and automated campaignsAbility to translate complex data into explicit, commercially relevant insights for non-technical stakeholdersHighly regarded:Experience with VTAC, UAC or QTAC tertiary admissions dataKnowledge of Department of Education, TEQSA or QILT data frameworksExperience with Burning Glass/Lightcast or LinkedIn Talent InsightsFamiliarity with Paradigm SMS, Canvas LMS or Microsoft Dynamics ERPExperience using AI tools including Claude or ChatGPT for analytics workflowsPython or R for advanced analysis and automationWHY THIS ROLETechnology transformation moment — help build JMC's data infrastructure from the ground up as we implement Microsoft Fabric, HubSpot and ClaudeExtraordinary data breadth — internal CRM, ERP, LMS and SMS unified with TAC demand feeds, DoE datasets and Burning Glass labour intelligenceAI-forward environment — Claude is being actively embedded into analytics workflowsWhole-of-function scope — analytics backbone for every team in the Customer DivisionExecutive visibility — direct reporting line to the Chief Customer OfficerFlexible campus base — Sydney, Melbourne or BrisbaneHOW TO APPLYPlease apply with your CV and a brief note telling us:The most complex data environment you have worked in and how you made sense of itA specific example of how your analysis changed a business or marketing decisionThe tools and platforms you are most proficient in and what you are currently learningJMC Academy is committed to diversity, equity and inclusion.
We encourage applications from people of all backgrounds, cultures and identities.Report JobReason for reportingReport sent.
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📌 Marketing Specialist, Performance & Lam (Sydney)
🏢 Hcf Australia
📍 Sydney

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