This is an opportunity to take ownership of the marketing function at Swinging Bridge while remaining closely connected to our customers and cellar door experience.You'll spend two days each week working in the cellar door, including one weekend day, hosting tastings, sharing our wines and delivering great customer experiences.
The remainder of your week will focus on marketing, digital communications and wine club management.You'll be responsible for our marketing activity from end to end, including social media, email campaigns, website updates, advertising and marketing collateral.
You'll also manage communications with our wine club members and help grow and retain our membership.It's a hands-on role with plenty of variety, creative freedom and the opportunity to make a tangible impact on a growing winery.Key responsibilitiesHost wine tastings and deliver engaging, welcoming cellar door experiencesShare knowledge of wines, vineyards and the Orange wine regionBuild relationships with visitors and turn excellent experiences into lasting customer relationshipsContribute to the smooth day-to-day operation of the cellar doorManage Swinging Bridge's social media channels, including planning, creating and publishing engaging contentDevelop and deliver email marketing campaigns, including wine releases, events, promotions and customer communicationsMaintain and update website and online contentCoordinate marketing collateral, including tasting materials, signage and promotional assetsMonitor campaign performance and use insights to improve engagement,



visitation and salesDevelop communications that strengthen relationships with existing wine club members and support membership growth, retention and engagementAbout youExperience in marketing, digital communications, social media or a related fieldStrong written communication skills and an eye for engaging contentConfidence using social media platforms and digital marketing toolsGood organisation and the ability to manage competing prioritiesInitiative, attention to detail and a willingness to take ownership of projectsA friendly, professional approach to customer service and hospitalityAn interest in wine, food, regional tourism or the hospitality industryProactive, creative and comfortable taking responsibility for workKeen to learn and confident working independentlyWine and/or marketing qualifications are not essential.About usSwinging Bridge is a premium, family-owned winery in Orange, NSW, with a focus on exceptional cool-climate wines, genuine hospitality and memorable cellar door experiences.Our cellar door is at the heart of our business.
We love sharing our wines, connecting with visitors and building lasting relationships with our customers and wine club members.Take responsibility for our marketing function and see the direct impact of your workDevelop your wine knowledge through in-house training and ongoing learning with our teamWork independently, with guidance and training to help you settle into the roleEnjoy regular working hours, with flexibility available for the right candidateWork with a passionate team in one of Australia's exciting cool-climate wine regionsStaff discounts across product and experiences
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📌 Cellar Door Host/Marketing Coordinator (New South Wales)
🏢 Swinging Bridge
📍 New South Wales