21 Oct
|
Southern Cross Austereo Pty
|
Caloundra
21 Oct
Southern Cross Austereo Pty
Caloundra
Southern Cross Austereo (SCA) is Australia’s leading media company, home to the iconic Triple M & HIT networks, and Australia’s #1 podcast network, LiSTNR. We're shaping the future of Australia’s audio landscape and need passionate, high-performing talent to help us entertain, inform, and inspire—anytime, anywhere.
About the role
Do you love digital media and get a buzz from turning a client brief into a winning multi-platform campaign? Join Southern Cross Media as a Regional Digital Strategist based on the Gold Coast and help local businesses connect with audiences across LiSTNR, podcasts, streaming, social, video and display.
What you’ll do
- Partner with Account Managers and radio sales teams to create multi-platform campaigns
- Respond to briefs fast with standout proposals and presentation decks
- Grow revenue across LiSTNR, podcasts, streaming, social, video and display
- Find recent clients and keep existing ones coming back
- Champion LiSTNR and stay ahead of digital audio trends
What you’ll bring
- Experience in digital media sales or strategy, ideally in digital audio
- A track record of working with sales teams to deliver multi-platform solutions
- Great communication and presentation skills
- A real passion for advertising and digital media
Southern Cross Austereo (SCA) is an equal opportunity employer committed to diversity, inclusion, and fair hiring. We welcome talent from all backgrounds and ensure a workplace where everyone feels valued and respected.
We’re happy to support your needs to ensure a fair and comfortable experience. Reach out to ***@sca.com.au for assistance.
Hot tip: Make sure you download and sign up to LiSTNR – you may be asked about your listening experience throughout the interview process
Digital Strategist
Team Purpose and Link to Company Strategy
Southern Cross Austereo (SCA) is Australia’s leading media entertainment company, home of LiSTNR, and the Triple M & Hit Networks. With the ability to reach 95% of the population through our Radio, TV and Digital channels; our mission is to Entertain, Inform & Inspire all Australians Anytime. Anywhere
We believe in the power of collaboration, innovation, and pushing boundaries to deliver exceptional experiences to our listeners. We are forging the way for the future of audio.
At SCA we pride ourselves on creating a culture where people feel valued and can perform at their very best. We don’t focus simply on what we do – we also care about how we do it.
Position Purpose
SCA is the leading entertainment company in Australia, offering a diverse range of audio and visual content that reaches 95% of Australians. SCA is renowned for its values-driven culture of high performance, supported by a team of incredibly talented individuals.
In a continuously evolving media landscape, it is critical that we scale up our digital resource to enable competitive advantage and deliver upon our progressive digital growth agenda.
The Regional Digital Strategist plays a pivotal role in driving digital revenue and fostering client relationships at Southern Cross Austereo (SCA).
Collaborating closely with account managers, and the Regional Digital Strategy Manager, the AM will help to identify digital opportunities and develop creative concepts to stay competitive locally.
Streamlining documentation processes and providing rapid responses to briefs are essential tasks, alongside maximizing digital revenue across SCA's various digital products. Additionally, the executive focuses on client development and retention through needs analysis, The role will work alongside radio sales teams to create multi-platform advertising solutions.
Proactive client prospecting across, Identifying key category trends, relationship building, and product evangelism are key components of the role, ensuring client satisfaction and expanding the digital client portfolio.
Key Accountabilities
- Collaboration with Account Managers - crucial for identifying digital opportunities and creative concepts.
- Documentation preparation, providing rapid responses to briefs, building presentation decks, and creating PCRs.
- Collaborate with Regional Digital Strategy Manager to drive Digital Revenue outcomes by identifying and implementing strategies to maximise digital revenue across all Southern Cross Austereo (SCA) digital products, including LiSTNR streaming and Podcasts, SoundCloud, Sonos Radio, social media, video, and display.
- Assist Account Managers in identifying new digital clients and formulate retention strategies through comprehensive customer needs analysis. This includes understanding market, category and client requirements and aligning them with our digital offerings.
- Collaboration with radio sales teams to deve
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