Astute Marketing Solutions Pty Ltd TA Yakk – Southport QLD

Gold Coast | Full-time or Part-time | In-house Role

We're a Gold Coast digital agency and we're looking for a Social Content Creator to join our in-office team in Southport.

You shoot it, you edit it, you build the strategy behind it. Across multiple clients, multiple platforms, and multiple industries. We are looking for someone who loves the craft of social content, understands how platforms actually work (not just how they worked 18 months ago), and can walk into a client shoot with a clear plan and walk out with footage you're proud of, this might be your next role.

If that sounds like your kind of work, keep reading.

Who are we? We're Yakk. A full-service digital marketing agency based on the Gold Coast, running paid media, SEO, organic content, branding, and web builds for clients across a wide range of industries.

We're a team of about 25 people, all in-house, all in Southport. We move fast, we care about results, and we hold each other to a high standard. We do not do average work, we do not do excuses, and we do not do 'that's not my department.'

Content is one of the most visible things we do for our clients. We take it seriously.

What's the role? As our Social Content Creator, you'll own the content output for a portfolio of clients, from building the strategy to shooting and editing the content to making sure it performs.

You'll work alongside a project manager who handles the day-to-day client comms, designers for the creative execution, and a bunch of other marketing enthusiasts, so you can focus on what you do best: creating content that actually works. That said, you'll still be client-facing when it matters,



particularly on-site during shoots and in content planning sessions.

This is not a purely executional role. We want someone who can think strategically about what a client needs, why it will work, and what to do when it doesn't.

A week in the life might look like:

Building a monthly content calendar for multiple active clients, platform by platform

Heading out on a shoot with a client, iPhone in hand, directing the session and capturing everything you need in one visit

Planning and writing scripts for client shoots

Back at the desk editing short-form video for Instagram Reels, TikTok, and paid ads

Briefing the design team on static creatives needed for the week, with enough lead time for them to deliver

Sitting in a content planning session with a client and their project manager, bringing ideas and leaving with a clear plan

Reviewing last month's organic performance and adjusting strategy where it is not working

Writing captions that sound like the brand, and scheduling these in for client

Flagging to the project manager that a client could benefit from something outside the current scope

Collaborating with the paid media team to make sure organic and paid content are telling the same story

What you'll own

Developing and maintaining detailed social media content strategies for each client,



built around their goals and audience

Planning content calendars across platforms, balancing consistency with creativity

Staying ahead of platform changes, algorithm shifts, and content trends, and adapting what you are doing accordingly

Knowing when something is not working and having the confidence to change it, even if it is mid-campaign or outside the original brief

Presenting ideas and strategy to clients clearly, coming from a place of expertise, not just execution

Content creation and production

Shooting on iPhone on location with clients, directing talent and capturing the content the strategy calls for

Editing short-form video for Reels, TikTok, Stories, and paid media, fast and to a high standard

Writing on-brand captions across multiple client voices

Briefing the design team on static assets clearly and with adequate lead time

Planning and coordinating shoots, including working with our videographer on larger production jobs

Attending content planning sessions with clients alongside the project manager

Being skilled and confident on-site during shoots, the client's experience of those sessions reflects directly on Yakk

Flagging when a client's content strategy needs to evolve and communicating that clearly

Understanding each client's business goals, not just their content brief, and creating work that serves the broader picture

Identifying when a client could benefit from something outside the current scope and flagging it through the right channel

Working closely with the paid media team to ensure organic and paid content are aligned across active clients

Coordinating with

📌 Social Content Creator (Gold Coast)
🏢 Astute Marketing SolutionsTA Yakk
📍 Gold Coast