Born in Australia. Belonging everywhere. KIVARI is an accessible designer brand with deep coastal roots for the woman who moves between the ocean, and the world. KIVARI was built on one belief - that getting dressed should never be hard. With signature design handwriting, quality craft and considered details we inspire women to feel confident and authentically themselves.
We’re looking for a
Social Media & Content Specialist
who genuinely loves the world of social media and is excited by the opportunity to grow an audience, build community and create content that connects.
Working across KIVARI’s social channels, with a strong focus on
TikTok and Instagram , you’ll play a hands‑on role in how the brand shows up every day – spotting opportunities, creating and editing content, repurposing existing assets, responding to trends and using performance insights to continually evolve what we do.
This role will suit someone who
thrives on the pace of social , is naturally curious about what’s next and gets genuine satisfaction from seeing an idea turn into content that performs.
Strong hands-on TikTok experience is essential for this role. ABOUT US KIVARI is a Sydney-based fashion brand, founded in 2014. Every piece is designed by our team in Australia, crafted with sustainability in mind and made from materials sourced across the world. Community comes first, quality always. We’re building a warm environment where creativity thrives giving space to evolve with us as we grow across the globe.
ABOUT YOU You’re genuinely immersed in social media, with a particular obsession for
TikTok – the trends, sounds, formats, creators, algorithm and culture
– and you live and breathe what’s happening across the platform.
You’re equally confident across Instagram and understand that outstanding social content isn’t simply copied from one platform to another. You know how to adapt an idea, asset or story so it feels native, relevant and engaging for each audience.
You’re
hands‑on and social‑first in your thinking , with experience across the full content process – from developing an idea and capturing content through to editing, publishing, optimisation and reviewing performance. You know how to take an idea from concept to a high‑performing post, with both creativity and intention behind it.
You’re
tech‑savvy, trend‑aware and culturally curious , often spotting a new sound, format or creator early and instinctively thinking about how KIVARI could make it relevant. Just as comfortable behind the camera as you are inside the analytics dashboard, you understand that great content is
commercial as well as creative
– using performance insights to sharpen what comes next, grow the audience and drive engagement and conversion.
You’re
proactive, growth‑minded and self‑driven . You bring ideas, references and opportunities to the team rather than waiting for a brief to land, and you’re always looking for the next trend, format or platform opportunity to help KIVARI stay relevant and continue to grow.
WHAT YOU’LL OWN
Social media channels
– support the day‑to‑day execution of KIVARI’s social presence, with a key focus on TikTok and Instagram.
TikTok growth
– play an important role in growing KIVARI’s TikTok presence through platform‑native content, experimentation, emerging trends and new opportunities.
Social‑first content creation & execution
– take content from idea through to
shooting, editing, publishing and optimisation , creating engaging short‑form content that feels relevant, current and unmistakably KIVARI.
Trend spotting
– stay immersed in emerging sounds, formats, creators, conversations and platform behaviours and identify opportunities for KIVARI to move quickly.
Content repurposing
– uncover new opportunities within campaign shoots, founder content, UGC and existing brand assets and turn them into relevant social‑first content.
Planning and publishing
– contribute to the social content calendar and ensure content is planned, scheduled and published consistently.
Performance and growth
– monitor content and channel performance, identify what is driving reach, engagement, audience growth and conversion, and use those insights to
optimise existing content and inform what comes next .
Social commerce
– support KIVARI’s evolving social‑commerce activity, including TikTok Shop and emerging platform opportunities.
Community
– engage with our audience and creators and help strengthen the community around KIVARI.
Brand storytelling
– capture the people, product and moments behind KIVARI and translate them into engaging social stories.
Collaboration
📌 TikTok Social Media Specialist (Sydney)
🏢 KIVARI
📍 Sydney