Marketing Manager – Industrial AI (Brisbane)

Marketing Manager – Industrial AI (Brisbane)

21 Oct
|
Uplift People Consulting
|
Brisbane

21 Oct

Uplift People Consulting

Brisbane

Marketing Manager – Industrial AI & IoT Solutions Uplift is a agile agency specializing in global talent search, covering EMEA, LATAM, USA, and APAC. With successful placements in 52 countries, we combine speed and cutting‑edge technology to source top executive and mid‑senior talent across various functions. Our innovative approach integrates global networks, AI, and advanced recruitment tools. Beyond recruitment, we engage with our audience through our podcast, newsletter, and webinars, ensuring we stay at the forefront of talent acquisition and global HR trends.

Role Overview An innovative industrial technology company is looking for a Marketing Manager to drive brand visibility, thought leadership, and lead generation across Australia and global markets.

Brand & Awareness

Strengthen the brand presence across Mining, Metals, Food & Beverage, and Utilities sectors.

Develop marketing campaigns around award recognitions (IMARC 2025), white papers, and innovation showcases.

Oversee digital, event, and partner marketing initiatives to position the brand as the preferred reliability partner.

Content & Communication

Lead creation of brochures, capability statements, white papers, and case studies.

Collaborate with technical teams to develop product‑focused content.

Manage corporate website and LinkedIn content calendar for consistent messaging and engagement.

Lead Generation & Campaigns





Drive demand generation through targeted email, LinkedIn, and partner campaigns.

Work closely with sales to build a consistent pipeline of qualified leads and track conversions.

Develop campaigns promoting tangible customer outcomes.

Events & Partnerships

Plan and manage participation in major industry events (e.g., IMARC, Austmine, FoodTech).

Coordinate webinars, demo sessions, and joint campaigns with strategic partners.

Analytics & Reporting

Define and monitor key marketing KPIs — brand reach, lead conversion, content engagement, event ROI.

Maintain dashboards and marketing performance reports for leadership.

Qualifications & Skills

Bachelor’s or Master’s in Marketing, Business, or related field.

5–10 years experience in B2B or industrial marketing (preferably technology, manufacturing, or SaaS).

Strong understanding of digital marketing, CRM, and content strategy.

Excellent writing, communication, and storytelling skills.

Experience with design tools (Canva, Adobe Suite) and CRM systems (HubSpot, Zoho, or similar).

Ability to manage multiple campaigns and cross‑functional collaboration.

Seniority level Mid‑Senior level

Employment type Full‑time

Job function Marketing and Business Development; Executive Search Services and Mining.

📌 Marketing Manager – Industrial AI (Brisbane)
🏢 Uplift People Consulting
📍 Brisbane

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