21 Oct
|
Express Portables
|
City of Gold Coast
21 Oct
Express Portables
City of Gold Coast
Digital Marketing Manager | E-commerce, Performance & CRM
Express Portables is an established, fast-growing Australian business operating across portable buildings and affordable housing.
Digital marketing is a major driver of our growth and a significant area of investment across paid Meta and Google advertising, websites, CRM, automation, content and current technology.
We’re looking for an experienced, hands‑on Digital Marketing Manager to lead our in‑house marketing team, take ownership of HubSpot across both marketing and sales and drive the execution, accountability and commercial performance of our digital marketing function.
This is not a hands‑off management role. You’ll set the pace for the team, stay close to the work and make sure projects move from idea through to execution, review and improvement.
You’ll be the beat of the drum for the marketing team. You’ll know what everyone is working on, what is due, what is falling behind, what needs input and what needs to be pushed through to completion.
You’ll also remain hands‑on across Meta and Google paid advertising, HubSpot, marketing automation, reporting, websites, analytics, campaigns and digital marketing execution, while taking responsibility for reviewing our digital ad spend, campaign performance and return on advertising investment.
Our marketing team moves quickly across multiple projects, brands, product launches and campaigns. We’re looking for someone who can bring structure, accountability and momentum while still being comfortable jumping into the work themselves.
This is a full‑time, in‑office position based at our modern Molendinar office on the Gold Coast.
Run the Marketing Team
Your biggest responsibility will be keeping the marketing team moving and making sure everyone knows what they are accountable for.
You’ll oversee a small in house team including a:
- Performance marketer
- Other marketing support as the team continues to grow
You’ll be responsible for:
- Setting weekly and daily priorities
- Knowing where every major marketing project stands
- Assigning clear ownership and deadlines
- Following up on outstanding work
- Keeping projects moving through to completion
- Coordinating work across the team
- Maintaining strong communication and accountability
- Reviewing the quality and outcome of completed work
- Making sure the next action is always clear
We want someone who creates momentum.
Someone who doesn’t allow projects to sit still, deadlines to drift or responsibilities to become unclear.
HubSpot is becoming one of the most important systems in our business.
We’re currently implementing HubSpot across both marketing and sales and this role will take primary ownership of making sure we use it properly.
You’ll work closely with the Directors, marketing team and sales team to continually improve how leads are captured, followed up, reported and converted.
Your responsibilities will include:
- Owning the ongoing implementation and management of HubSpot
- Building and improving workflows and automations
- Creating automated lead follow‑up sequences
- Improving marketing and sales handover processes
- Building dashboards and scoreboards
- Tracking lead sources, response times and conversion
- Improving pipeline visibility
- Creating reporting for both marketing and sales
- Maintaining CRM data quality and structure
- Helping the sales team use HubSpot consistently
- Identifying gaps in follow‑up and customer communication
- Improving the customer journey from first enquiry through to sale
You don’t need to be a HubSpot developer, but you do need to be confident getting into the platform, understanding how it works and taking ownership of making it better.
This role is for someone who enjoys managing a team but still wants to do the work.
You could spend the morning reviewing team priorities and project timelines, then jump into HubSpot to build an automation, review Meta or Google performance, work through a landing page with our Web Developer and finish the day reviewing lead conversion data with the sales team.
You’ll remain actively involved across areas including:
- Marketing automation
- Landing pages and conversion
- GA4 and reporting
- Customer journeys
- AI tools and workflows
Our paid advertising is supported by experienced internal and external resources, but you’ll still need a strong understanding of performance marketing and be capable of reviewing campaigns, challenging results and jumping in when required.
Execution is only half the job.
Once a campaign, promotion or project goes live, we expect thi
📌 Digital Marketing Manager | E-commerce, Performance (City of Gold Coast)
🏢 Express Portables
📍 City of Gold Coast