Marketing Specialist (Melbourne)

Marketing Specialist (Melbourne)

21 Oct
|
Marketing Eye
|
Melbourne

21 Oct

Marketing Eye

Melbourne

Marketing Specialist

Marketing Eye is looking for a Marketing Specialist with 2–3 years' experience to join our team in South Yarra.

You will work directly with clients, manage up to 10 accounts and be involved in the strategy, planning and delivery of marketing programs across industries including technology, contact centre, agriculture, associations and automotive aftersales.

What makes this role different is how we work.

We believe people do their best work when they have the right systems, transparent direction, strong technology and a life outside the office.

Our working week is 38 hours and we are not an agency where overtime is worn as a badge of honour. When you leave the office, we want you to leave work behind. Go home, see friends, exercise, have dinner, travel, switch off. Work should be an important part of your life, not your entire life.

We close the office for approximately two weeks over Christmas each year, and most Fridays you will find us eating lunch together, whether the boss is cooking or someone has ordered a very good pizza.

It is a professional environment, but it is also human.

South Yarra, Melbourne | Full-Time | $70,000–$90,000 depending on experience

About Marketing Eye

Marketing Eye is a marketing consultancy that has spent years developing a better way for marketers to work with clients.

We are strategy first.

Before activity starts, we want to know where a client is going, what they are trying to achieve, who they need to reach and what marketing needs to do to help them get there.

From there, systems, processes and technology make execution considerably easier.





We have deliberately built technology around many of the manual tasks that traditionally consume a marketer's day. The aim is not to replace marketers. It is to give them more time to think, create, communicate and add value.

A graduate joining Marketing Eye can manage responsibilities that might take someone several years to reach elsewhere because the way we work provides structure, visibility and support around every client account.

For someone with 2–3 years' experience, that means you can move much faster.

You will work with Robotic Marketer

A major part of the role is working with Robotic Marketer, our AI-powered marketing operations platform.

Robotic Marketer brings together marketing strategy, campaign planning, content, calendars, CRM, workflows, reporting and performance intelligence.

It uses AI, data science, machine learning and business intelligence to reduce manual marketing work and provide marketers with greater clarity around what needs to happen next.

Instead of spending hours building spreadsheets, chasing tasks, reconstructing campaign plans or manually pulling together information, much of that infrastructure is already there.

That allows you to spend more time on the parts of marketing that matter most: understanding the client, thinking strategically, generating ideas, communicating well and making better marketing decisions.

Technology powers the process.



You still bring the judgement.

The role

You will manage a portfolio of up to 10 clients and become an important part of their marketing team.

This is a genuinely client-facing position.

You will attend meetings, talk through priorities, coordinate marketing activity, present ideas, review performance and make sure agreed work gets done.

From time to time, you will also attend client functions, networking events and industry events. We want you to become comfortable representing both Marketing Eye and the clients you work with.

Your clients may be very different from one another, which is part of what makes the role interesting.

One day you might be working on a technology campaign. The next you could be helping an agricultural organisation communicate with its members, developing a lead generation campaign for a contact centre business or coordinating marketing for an automotive aftermarket company.

What you will be responsible for

- Managing the day-to-day marketing requirements of up to 10 clients
- Building strong, professional relationships with clients
- Understanding each client's business objectives, audiences and priorities
- Working from a defined marketing strategy rather than simply producing disconnected marketing activity
- Turning strategy into practical monthly, weekly and campaign activity
- Coordinating email marketing, social media, content, SEO, digital advertising, lead generation and campaigns
- Writing and reviewing content including emails, social media posts, blogs, landing pages and campaign materials
- Working with Robotic Marketer to manage strategy, campaigns, calendars,

📌 Marketing Specialist (Melbourne)
🏢 Marketing Eye
📍 Melbourne

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