The People Plugin is proud to be partnering with Undeniable Mentoring, a fast-growing business education and mentoring company, to recruit a Digital Marketing Specialist.

Founded by Rhys Livingstone, Undeniable Mentoring works with ambitious business owners and operators, helping them build stronger businesses through clear strategy, commercial thinking, leadership discipline and practical execution.

With strong growth underway and a significant year ahead, this is an opportunity to join the business at an exciting stage, work closely with the CEO and build your capability across performance marketing, content, funnels, CRM, lead generation and social.

This role would suit someone who already has strong digital marketing foundations but is still hungry to learn, develop and grow into a broader marketing role over time. You do not need to come in knowing everything from day one — the team is open to training and developing the right person.

Job Description

The People Plugin is proud to be partnering with Undeniable Mentoring, a fast-growing business education and mentoring company, to recruit a Digital Marketing Specialist.

Founded by Rhys Livingstone, Undeniable Mentoring works with ambitious business owners and operators, helping them build stronger businesses through clear strategy, commercial thinking, leadership discipline and practical execution.

With strong growth underway and a significant year ahead, this is an opportunity to join the business at an exciting stage, work closely with the CEO and build your capability across performance marketing, content, funnels, CRM, lead generation and social.

This role would suit someone who already has strong digital marketing foundations but is still hungry to learn,



develop and grow into a broader marketing role over time. You do not need to come in knowing everything from day one — the team is open to training and developing the right person.

About the Role

Reporting directly to the CEO, the Digital Marketing Specialist will play a hands-on role across Undeniable Mentoring’s digital marketing activity.

You’ll support and execute across paid advertising, lead generation, funnels, CRM, creative, social media and content, helping turn attention into qualified leads and ultimately into new clients.

A large part of the role will involve Meta advertising and lead generation, but this is broader than a traditional paid media position. You’ll also be involved in creative concepts, content production, messaging, landing pages, nurture journeys and understanding how each part of the customer journey works together.

This is a role for someone who wants to be embedded in the business, not sitting on the sidelines. You’ll work closely with Rhys and the wider team, be involved in campaigns from idea through to execution, and have the opportunity to learn directly from a fast-moving founder-led environment.

You’ll also support the business’s live workshops and client education, helping bring marketing concepts to life in a way that is practical and easy to understand.

Key Focus Areas





Paid Ads & Lead Generation

- Build, launch and optimise Meta campaigns across Instagram and Facebook.
- Support lead generation activity across paid media, landing pages and funnels.
- Monitor campaign performance and identify opportunities to improve results.
- Test different audiences, hooks, messaging and creative formats.
- Track lead quality, conversion, CAC and broader campaign performance.
- Develop your understanding of how paid media fits into the wider customer journey.

Content & Creative

- Be hands‑on in developing and producing marketing content.
- Help create and test static ads, short‑form video, talking‑head content, B-roll, carousels and other social‑first creative.
- Be comfortable appearing in content where required.
- Work closely with the CEO and team to identify recent hooks, angles and ideas.
- Support filming days, creative briefs and content planning.
- Use tools such as Canva, CapCut or similar platforms to bring ideas to life.

Funnels, CRM & Customer Journey

- Support the build and optimisation of landing pages, lead magnets and nurture journeys.
- Work across CRM systems to improve lead management and follow‑up.
- Help map out customer journeys and identify where leads may be dropping off.
- Understand how messaging, offer, creative, landing pages and follow‑up work together.
- Support email, automation and lifecycle marketing activity.

Social & Organic Marketing

- Contribute to social media strategy and content planning.
- Help identify trends, content opportunities and ways to increase reach and engagement.
- Support the production of content across organic and paid channels.
- Look for opp

📌 Digital Marketing Specialist (Melbourne)
🏢 The People Plugin
📍 Melbourne