Job Description

This role will be based in their head office at Australia Square and report into the Director – Operations & Strategy and will collaborate closely with the Office Manager as well as the Head of Human Resources.
You will be responsible for:

- Supporting media relations;
- Helping write press material;
- Supporting event coordination (both internal events and those with external sponsorship partners such as the Art Gallery of NSW and Sculptures By The Sea);
- Developing and executing marketing campaigns and engaging content across digital, print, and social channels;
- Managing websites, SEO, email marketing, and social media accounts

- Ensuring consistent messaging and brand identity across all platforms
- Analysing trends and competitor activity
- Monitoring campaign results (e.g. engagement, leads, ROI) and optimising strategies

Overall, the role combines communication, creativity, strategy, and analytics to build brand awareness, as well as maintaining a positive public and employer image.

- A fabulous direct response/conversion copywriter (basically, you've got to LOVE writing and showing off how well you can do it)
- An ambitious self-starter with loads of initiative
- High attention to detail
- Strong communication and people skills
- Previous experience on a marketing team or as a freelance copywriter
- Someone skilled, well-mannered, and well-presented
- Good computer skills, especially with: Google Drive, WordPress, Excel, Outlook, LinkedIn, and the other social media platforms

RESPONSIBILITIES INCLUDE:

- Oversee all content writing for Seek adverts, and posts that go out to social media sites
- Access each consultants LinkedIn page and write a weekly post for each consultant




- Help consultants shoot short videos for LinkedIn and longer-form videos for YouTube & write content to introduce video posts
- Use Canva to make design funky graphics & thumbnails to attract eyes to our posts
- Help build consultants individual LinkedIn audience by launching MeetAlfred campaigns
- Write copy for email marketing
- Design flyers for marketing events where presenters speak
- Liaise and work with an SEO consultant to drive passive traffic
- Update the website where needed
- Eventually, liaise with selected paid ads specialists to drive higher volumes of traffic to our online presence

ABOUT THE ROLE
We're looking for a Marketing Coordinator to help manage website content and presence, produce marketing materials, client communication and content.You'll work closely with the marketing team on everything from social media and client articles to press releases and campaign assets. This is a hands‑on role for someone who wants to build broad marketing skills in a supportive, close‑knit team.

KEY RESPONSIBILITIES
Produce and coordinate marketing content across digital and print channels, including social media, EDMs, and website updates
Draft client-facing articles and communications that translate financial concepts into clear, accessible language
Write media releases and support PR activity




Work one-on‑one with practices to support how they communicate and engage with their clients
Design assets in Canva for campaigns, events, and adviser resources
Communicate with the advice community, and manage EDM campaigns through Mailchimp, from build through to send and reporting
Edit video content for social, adviser and client‑facing purposes
Use AI tools to speed up research, drafting, and content production
Support the wider team with day-to-day marketing, operational and practice development tasks

CRITERIA
A degree in Marketing (or closely related field)
Strong written communication skills, with the ability to write clearly for different audiences
Confidence using core technology tools, including Microsoft Office, Canva, Mailchimp, and video editing software
Comfortable using AI tools as part of your everyday workflow
Initiative and the ability to think outside the box
Strong communication skills and the ability to work well as part of a small, tight‑knit team
Experience in financial services or a related professional services industry

Join a collaborative healthcare marketing team
Coordinate campaigns, events, assets and marketing operations
Drive quality, organisation and continuous improvement

Are you a highly organised coordinator who thrives in a fast‑paced environment and enjoys bringing structure to complex projects? We are seeking a Marketing Coordinator to join our Integrated Marketing & Communications (IMC) team and play a vital role in supporting the successful delivery of marketing initiatives across Australia and New Zealand.

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📌 Pr & Marketing Coordinator (Sydney)
🏢 Capstone Recruitment
📍 Sydney