Performance Director: Digital Growth (Brisbane)

Performance Director: Digital Growth (Brisbane)

21 Oct
|
Publicis Groupe
|
Brisbane

21 Oct

Publicis Groupe

Brisbane

Company description

Delivering Smarter, Faster, Accountable Media We exist to grow our clients businesses through Smarter, Faster, Accountable media services.

Smarter: We use our clients’ data to drive growth.

Faster: We have media, data and creative production under one roof to deliver an agile advantage.

Accountable: We demand that we are accountable to our clients’ business growth.

Born as a specialist performance media agency, we apply a performance mindset to a full range of integrated marketing solutions, from media to creative, data and technology. Our mission is to grow our clients’ revenue through regression-based media planning complemented with human insight to help determine the optimal balance between brand and performance media

Overview

#LI-FD1

AreyouaseasonedPerformanceexpertpassionateaboutdrivingmeasurableresultsandshapingthefutureoficonicbrands?Doyouthriveinadynamic,collaborativeenvironmentwhereyourstrategicinsightsleadtotangiblesuccess?

JoinAtomic212oneoftheworld'sleadingcommunicationscompanies,whereinnovationmeetsinfluence.We’reseekinganexperiencedandpassionatePerformanceDirectortoelevateourdigitalstrategyandexecutionacrossSearch,Social,andbroaderdigitalchannelsforourdiverseportfolioofclients.

Thisismorethanjustarole;it'sanopportunitytolead,innovate,andgrowwithinasupportiveandforward-thinkingagencynetwork.Ifyou’rereadytopushboundaries,empowerteams,anddeliveroutstandingperformance,wewanttohearfromyou

WhatYou'llDo&HowYou;'llMakeanImpact:

AsthePerformanceDirector,you'llbeattheforefrontofdigitalexcellence,mergingstrategicvisionwithhands-onexpertise.Yourdayswillbeadynamicmixofleadership,innovation,andclientpartnership:





- StrategicVisionary&BusinessGrowthDriver;:Leadthedevelopmentofcutting-edgedigitalstrategies,translatingbusinessgoalsintoactionablechannelrecommendationsandinnovativesolutions.You'llidentifyopportunitiesforbusinessgrowth,cross-departmentalrevenuewithintheagency,andproactivelyseekoutandsupportnewbusinessventures,includingpitches.You'llalsopreparecomprehensivemediaplanoptions,analyses,andrecommendationsbasedonstrategicdirection.

- PerformanceOptimiser&Implementer;: Oversee digital campaign implementation and optimisation across a diverse channel mix, including Paid Search (SEM), Display, Paid Social, Retargeting, and Affiliates. You'll maintain rigorous budget control, frequently evaluate performance, and continuously optimise campaigns to deliver optimum results and online sign-ups for your clients.

- InsightGenerator&BusinessAnalyst;:LeverageyourdeepunderstandingofGoogleAnalytics(GA4)andinternaldatasystemstoextractpowerfulinsights,conductaccurateforecasting,andrecommendsophisticateddigitalattributionandchannelmixstrategies.You'llalsoexaminethefullviewofourclient’sbusinesses–includingsales,merchandising,marketing,andoperations–toprovidedata-driveninsightstorelevantteams.





- ClientPartner&RiskManager;:Buildandnurturestrong,trustedrelationshipswithclients,actingastheprimaryescalationpointforanyaccountissues.You’llarticulatecomplexconceptsclearlyandpersuasivelyandproactivelyrecogniseandcommunicatepotentialriskstoclientrelationships,agencyscope,andrevenueimpacttoseniorleadership.

- TeamLeader&Mentor;: Foster a vibrant culture of inter-agency collaboration, ensuring the quality of your team's output. You'll manage resource allocation, monitor and enhance team efficiency and productivity, and develop a team vision that inspires a results driven, creative, and proactive mentality. You'll ensure the team has a deep understanding of the role of all media channels (not just digital) in delivering client objectives and develop their knowledge of digital vendors and their offerings.

- TeamDevelopmentFocus:Youwillactivelycoach,mentor,anddevelopyourdirectreports(Managers/Executives)intheartofPerformanceMarketing,Stratalytics,Analytics,andbroaderBusinessSkills.Thisincludesdrivingperformanceconversations,conductingmonthlycheck-insongoalsandKPIs,andfacilitatingdeliverablestoensuretasksarecompletedeffectively.You'llchampiontraininginStratalyticsandAnalyticstoupskilltheteamandrolloutbestpractices.

- Quality&ProcessGuardian;: Ensure robust processes are in place, troubleshoot issues effectively, and deliver concise, timely, and insightful campaign reporting. You'll monitor and enforce these processes within the team, ensuring the monthly resource plan is completed and provided to the Head Of Performance in a timely manner.

- InnovationChampion:Driveproactiveinitiatives,challengethestatusquo,andidentifynewopport

📌 Performance Director: Digital Growth (Brisbane)
🏢 Publicis Groupe
📍 Brisbane

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