Itoh are proud to be partnering with a fast-moving, customer-focused business to find a Digital Marketing Specialist to join its marketing team. This is an opportunity to work across digital platforms, website optimisation, marketing campaigns and reporting - helping improve how the business attracts, engages and converts potential customers.

We’re looking for someone who enjoys getting into the detail, solving problems and finding better ways to do things. You’ll work with a range of marketing technologies, explore emerging AI tools and collaborate with teams across the business.

About the role

- Help maintain and improve websites, focusing on user experience, search performance and generating leads.
- Build and update marketing campaigns, forms and automated workflows using marketing automation and CRM platforms.
- Monitor website and campaign performance, manage tracking and reporting, and identify opportunities for improvement.
- Support digital campaigns through audience segmentation, lead management and performance tracking.
- Maintain marketing systems and tools, troubleshoot issues and look for ways to make processes more efficient.
- Assist with website testing, conversion improvements and new initiatives, including AI-powered chat and personalisation.
- Work with colleagues across different regions to deliver digital projects and support the wider marketing team.

Itoh are proud to be partnering with a fast-moving, customer-focused business to find a Digital Marketing Specialist to join its marketing team. This is an opportunity to work across digital platforms, website optimisation, marketing campaigns and reporting - helping improve how the business attracts, engages and converts potential customers.

We’re looking for someone who enjoys getting into the detail, solving problems and finding better ways to do things. You’ll work with a range of marketing technologies, explore emerging AI tools and collaborate with teams across the business.

About the role

- Help maintain and improve websites,



focusing on user experience, search performance and generating leads.
- Build and update marketing campaigns, forms and automated workflows using marketing automation and CRM platforms.
- Monitor website and campaign performance, manage tracking and reporting, and identify opportunities for improvement.
- Support digital campaigns through audience segmentation, lead management and performance tracking.
- Maintain marketing systems and tools, troubleshoot issues and look for ways to make processes more effective.
- Assist with website testing, conversion improvements and new initiatives, including AI-powered chat and personalisation.
- Work with colleagues across different regions to deliver digital projects and support the wider marketing team.

About you

You’ll have experience in digital marketing, marketing automation or website management, along with a willingness to get hands-on and take ownership of your work.

Ideally, you’ll bring:

- Around four or more years of relevant digital marketing or marketing technology experience.
- Experience using a marketing automation platform such as Marketo, HubSpot, Salesforce Marketing Cloud or a similar system.
- An understanding of CRM platforms, campaign workflows, lead management and audience segmentation.
- Experience with website analytics, conversion tracking and reporting, ideally using Google Analytics 4 (GA4) and Google Tag Manager.
- An understanding of website optimisation, SEO and conversion rate optimisation (CRO).
- Strong analytical and problem-solving skills, with the ability to use data to inform decisions.
- A proactive approach, good attention to detail and the ability to manage competing priorities.

If you’re a hands-on digital marketer who enjoys working with technology, improving digital experiences and seeing the results of your work, we’d love to hear from you.

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📌 Growth-Minded Digital Marketing Specialist (Brisbane)
🏢 Itoh Talent Partners
📍 Brisbane