21 Oct
|
Influx
|
Melbourne
Influx is the global leader in pay-as-you-go support teams. Based in Melbourne, we operate globally with 1,100+ team members, helping growing brands and platforms deliver faster, higher-quality customer experiences. Companies like Meshki, Yazio and Devicie rely on Influx to run adaptable, high-performance support teams 24/7
- improving CSAT, NPS and customer value using a simple, turnkey service model, custom-built tech and AI workflows. The Opportunity We're hiring a marketing manager to own how Influx is found
- across paid networks, LLMs and search
- globally. You'll run ongoing paid and organic distribution campaigns and improve how we show up every week, turning that work into more qualified leads at a lower cost. You’ll have one person in your team initially, with scope to grow the function as you prove incremental improvements or new opportunities. Your job has one clear mandate: More ICP leads. You’ll work in the Melbourne office, which is our global head office. The Melbourne office currently has nine people in it including our CEO, co-founders and senior leadership team. We’re part of the Forum workspace community in Cremorne. Type of Things You'll Be Doing Discovery & Positioning
• Make it easier for target buyers to find Influx
• Win the shortlist: make Influx the clear #1
• Make every touchpoint, from first search to landing page, show why Influx is different
• Track share of visibility on relevant channels and grow it month on month Campaigns & Lead Generation
• Build always-on campaigns that consistently reach our target buyers
• Continuously test and improve each campaign
- audience, message, structure
• Extend proven campaigns to new products and services as they launch
• Test new channels quickly, then scale or stop them based on results
• Own the budget and prove the return on it Ownership & Team
• Own growth and distribution as a function
- planning, budget, results, team
• Lead and develop team members.
• Build repeatable systems that grow over time.
• Continuously improve how you work with other functions.
• Earn additional scope and budget by proving incremental improvements. What We're Looking for
• Proven experience as an exceptional marketer
- build campaigns that stand out
• Proven experience generating leads and revenue via distribution channels
• Proven experience working in B2B marketing
- communicating to multiple buyers
• Proven ability to diagnose and fix go-to-market problems with stakeholders
• End-to-end campaign experience across multiple channels
• Extremely comfortable with data models, attribution and proving ROI
• Eager to learn, be proven wrong and change approach every week How We Work (Our Values)
• Treat others as you want to be treated
• Do what you say you're going to do
• Prioritize the listener
• Create a high-performance work environment that supports real life outside of work This is a hybrid position, requiring 3–4 days per week at our Cremorne head office. We’re looking for someone already based in the Melbourne area or already planning to move here.
📌 Marketing Manager (Melbourne)
🏢 Influx
📍 Melbourne