Company Description Active Truth™ is an Australian activewear brand committed to size-inclusive, high-performance apparel that supports people of all shapes, sizes, and life stages. Founded in 2016 in Brisbane by Stevie Angel and Nadia Tucker, the brand emerged from a need for reliable, comfortable, and stylish activewear that delivers on its promises. Active Truth offers a size range from AU 6 to 26, including maternity styles, and has built a loyal community across Australia. The company focuses on quality design, fit, and fabric so every piece wears well over time and supports customers through workouts and everyday life. Active Truth values health, confidence, and authenticity, and aims to empower individuals to feel good in their bodies. Location Brisbane, Geebung, QLD (Hybrid) Employment Type Full-time Role Description We are looking for a Content Creator whose main job is making ads that sell. You'll have an instinct for content that stops the scroll and converts, and you'll judge your work by the numbers. You will lead content creation for Meta and TikTok, across both paid and organic. You will also work with our team on the day to day management of our affiliate program, building a community of creators who generate a steady stream of UGC for you to turn into ads and posts. Core Responsibilities 1. Paid Social Creative
• Paid Social Creative: Ideate and create ad content for Meta and TikTok that converts, tailoring hooks, scripts and messaging to speak to each of our customer segments.
• Hooks & Angles:



Write scroll-stopping hooks and test multiple angles per product, tailoring messaging to each customer segment and their objections.
• Video Production & Editing: Concept, script, film, and edit using CapCut (or similar) native short-form video content.
• Review & Report: Review organic and paid content performance weekly to understand what's working and why, then use the results to refine and iterate on future content. 2. Affiliate Program
• Lead the day to day: of our affiliate program, onboarding creators to keep a fresh pipeline of UGC content flowing into the business. 3. Social Calendar
• Own the Social Grid: Own the organic social media calendar, ensuring content schedules align with our product drops and launch cycles.
• Asset Repurposing & Storytelling: Curate and remix professional studio content alongside creator assets to tell stories across our feeds. Software & Tools Experience Required
• CapCut and Canva
• Shopify Collabs (or similar)
• Native business suites for TikTok, Instagram, Facebook, and Pinterest Requirements & Experience
• Performance mindset experience creating paid social content, with an understanding of key ad metrics and creative testing.
• 1–3 years of experience in content marketing, organic social media management, or creator roles for a quick-paced retail or fashion brand.
• Video editing skills (CapCut/Edits mastery) with examples of self-produced TikToks or Reels.
• Understanding of how influencer deliverables, usage rights, and affiliate commission structures work.

📌 Paid Social Content Creator (Brisbane)
🏢 Active Truth
📍 Brisbane