• High Impact Leadership role
• Lead Performance of National Retail and Convenience business
• National Role United Petroleum is an Independent, Australian-owned fuel and convenience company delivering premium fuels and competitive pricing Nationwide. We are one of the country’s largest privately owned fuel retailers. The Opportunity We are seeking a commercially astute and operationally driven Chief Operating Officer – Retail to lead the performance of our National Retail and Convenience business. This is a pivotal executive role responsible for end-to-end operational and financial performance across a large, complex, multi-site network. Reporting at the highest levels of the organisation, you will play a critical role in translating strategy into tangible outcomes—driving profitability, operational excellence, and an outstanding customer experience at scale.

Key Responsibilities
• Lead and optimise the performance of a National retail network of 400+ sites
• Deliver full P&L; accountability across Retail and Convenience operations
• Drive like-for-like sales growth above industry benchmarks
• Lead and develop a large, multi-layered operational workforce
• Embed a high-performance culture across employees and Commission Agents
• Ensure excellence in retail standards, customer experience, and site execution
• Oversee fuel supply, scheduling, and logistics to maximise efficiency and prevent stockouts
• Manage operating costs including wages, rent, and maintenance in line with budget




• Identify and uplift underperforming sites through targeted improvement strategies
• Lead retailer recruitment, onboarding, training, and compliance programs
• Drive innovation and growth within the convenience retail offering
• Ensure full compliance with safety, environmental, and regulatory requirements
• Oversee network expansion, site openings, and closures About You You are an experienced Senior Executive with a robust track record of leading large-scale, multi-site retail operations within the fuel or related industries. You bring:
• Extensive experience in fuels or a closely aligned sector
• Proven success managing complex P&Ls; in high-volume environments
• Strong commercial acumen and strategic mindset
• Demonstrated ability to lead large, geographically dispersed teams
• A hands-on leadership style with the ability to execute at pace
• Experience working with franchise or commission-based retail models (highly regarded)
• Tertiary qualifications in business, management, or a related discipline (preferred) Why Join Us?
• Be part of a high-growth, agile organisation that embraces innovation and change
• Play a key role in shaping the future direction and strategy of the business
• Build and lead a high performing team
• Broaden your experience by gaining exposure to a wide range of business functions If you are looking for a dynamic, high-impact leadership role within a progressive and expanding organisation, we invite you to express your interest and join us on our continued journey of success. Email your Cover Letter and Resume to [email protected]

📌 Chief Operating Officer (Melbourne)
🏢 United Petroleum
📍 Melbourne