Product Manager - Deposits Acquisition and Proposition

Join BOQ Group and play an important role in shaping customer-led deposit propositions and acquisition strategies that deliver sustainable portfolio growth, commercial performance and meaningful customer value.

Reporting to the Senior Product Manager, Acquisitions and Propositions (Deposits), you will help translate the Group Deposits strategy into targeted acquisition activity, compelling propositions and initiatives that deliver measurable customer and commercial outcomes.

A key focus of the role is using customer, portfolio and financial insights to identify opportunities, build the commercial case for action and measure outcomes.

You will analyse acquisition and conversion performance, customer behaviour, pricing, margin, competitor activity and market dynamics to identify opportunities across BOQ Group’s Retail Deposits portfolio.

You will contribute to commercial analysis and business cases, campaign development, proposition design, customer targeting, pricing activity and the ongoing optimisation of acquisition journeys. You will monitor performance and use data and insights to recommend where we should invest, optimise or change direction.

You will partner closely with Distribution, Digital, Marketing, Finance, Treasury, Operations, Technology, Legal, Risk and Compliance to deliver initiatives that balance customer needs with growth, commercial, funding and regulatory outcomes.

The role will also support product governance and lifecycle activities, including product reviews, Target Market Determinations, product collateral and regulatory obligations.

Working with autonomy and sound judgement, you will influence stakeholders,



navigate competing priorities and maintain momentum across a varied portfolio of initiatives.

About You

You are an experienced product skilled with a background in product management, customer acquisition, propositions or portfolio performance within banking or financial services.

Experience across deposits, lending or another retail banking portfolio will position you well for success.

You are commercially minded and highly analytical. You are comfortable working with customer, portfolio and financial data to understand performance, identify opportunities and make evidence-based recommendations.

You understand the commercial drivers of a banking portfolio, including customer behaviour, acquisition and conversion performance, pricing, margin, funding considerations and market dynamics.

Importantly, you can move beyond reporting what the data says to explaining what it means and what action should be taken. You can translate complex analysis into clear recommendations, assess commercial trade-offs and measure whether initiatives are delivering the intended outcomes.

You bring strong stakeholder engagement and influencing skills, with the ability to build productive relationships across diverse teams, resolve trade-offs and align stakeholders around shared outcomes.

You also have a sound understanding of product governance, Design and Distribution Obligations,



Target Market Determinations and the broader regulatory environment.

Naturally curious, organised and solutions-focused, you take ownership of your work and deliver with quality and pace. You are comfortable navigating ambiguity, challenging assumptions and identifying practical opportunities to improve customer propositions and deliver sustainable portfolio growth.

A tertiary qualification in Business, Commerce, Finance, Marketing or a related discipline would be viewed favourably.

About us

BOQ Group is a truly unique group of challenger brands with a purpose - to provide a genuine alternative to Australian financial services for customers and employees.

Our family of brands (Bank of Queensland (BOQ), ME Bank, Virgin Money Australia, BOQ Specialist), each come with their own defined customer audience and brand personality, but share one goal - to build social capital through banking. That’s creating trust with customers, exploring staff potential and believing that tiny gestures and big ideas can change the world for communities.

BOQ Group’s inclusive vision is to foster a workspace that values and leverages difference and creates new possibilities, a place where our people feel confident to bring their best selves to work every day. We embrace difference and believe that our workforce should reflect the customers and communities that we serve.

In 2023, we successfully implemented an innovative Reconciliation Plan, driving positive change and promoting inclusivity across BOQ Group.

At BOQ Group, we are passionate about creating an exceptional work environment that nurtures both your professional and personal growth.

Our comprehensive benefits package is designed to enhance y

📌 Product Manager (Brisbane)
🏢 Boq Group
📍 Brisbane