McCorkell is an integrated marketing and communications agency with over 30 years of experience helping some of the world's leading brands connect with their audiences and drive measurable business outcomes.

With capabilities spanning strategy, creative, digital, media, marketing technology, content, events and customer experience, we bring together specialist teams to deliver integrated campaigns across Australia and the wider APAC region.

We're looking for a proactive, commercially minded

Digital Account Manager

to join our growing team and play a key role in delivering impactful B2B marketing campaigns for our clients.

About the Role As Digital Account Manager, you'll be responsible for the day-to-day management and delivery of digital and integrated marketing campaigns, working closely with clients, internal specialists and external partners.

You'll be the connection between strategy and execution, ensuring campaigns are delivered on time, within budget and to a consistently high standard.

This is a hands-on client services role suited to someone who understands the digital marketing landscape, thrives in a fast-paced agency environment and takes pride in building strong relationships and delivering exceptional work.

You'll work alongside the Account Director to translate client objectives into actionable campaign plans, identify opportunities for optimisation and contribute to the ongoing growth of client accounts.

Key Responsibilities Client Relationship Management

Act as a key day-to-day contact for assigned client accounts, building trusted relationships through proactive communication and reliable delivery.

Develop a strong understanding of clients' businesses, marketing objectives,



target audiences and commercial priorities.

Lead regular client WIPs, campaign updates and project meetings, ensuring clear actions, ownership and follow-through.

Confidently manage client expectations, provide solutions and proactively identify risks or opportunities.

Support the Account Director with account planning, strategic recommendations and opportunities to expand existing client relationships.

Digital Campaign Management

Manage the end-to-end delivery of integrated B2B marketing campaigns across paid media, social, search, display, email, content and digital platforms.

Translate client briefs into explicit internal requirements, deliverables, timelines and measurable campaign objectives.

Collaborate with digital, media, creative, content, data and marketing technology teams to coordinate campaign development and execution.

Oversee the production and delivery of campaign assets, including landing pages, eDMs, social content, digital advertising and lead generation materials.

Coordinate campaign launches, approvals, quality assurance and ongoing optimisation with relevant specialists.

Maintain a working understanding of platforms including LinkedIn Campaign Manager, Google Ads, Google Analytics 4 and marketing automation tools.

Project Management & Delivery

Take ownership of campaign timelines,



deliverables, budgets and day-to-day project coordination.

Develop and maintain detailed project plans, status reports, briefing documents and campaign trackers.

Coordinate internal resources and external suppliers to ensure efficient, seamless campaign delivery.

Manage multiple projects and competing priorities while maintaining attention to detail.

Proactively flag risks, dependencies, scope changes and potential delays, recommending solutions before they impact delivery.

Ensure client feedback is consolidated, communicated clearly and actioned accurately.

Maintain strong internal processes, documentation and quality control throughout the campaign lifecycle.

Campaign Performance & Reporting

Work closely with digital and media specialists to monitor campaign performance against agreed KPIs.

Understand and interpret key metrics including impressions, engagement, CTR, CPC, conversions, CPL and lead quality.

Coordinate regular performance reporting, campaign reviews and post-campaign reports.

Translate performance data into clear, actionable insights and recommendations for clients.

Identify opportunities to optimise campaign activity, audience targeting, creative performance and investment.

Support continuous improvement through learnings and recommendations across client accounts.

Commercial & Account Growth

Support the Account Director in managing account budgets, project scopes and financial performance.

Assist with the preparation of proposals, estimates, scopes of work and additional investment recommendations.

Monitor project expenditure and identify out-of-scope re

📌 Digital Account Manager (Sydney)
🏢 McCorkell Pty
📍 Sydney