Drive campaigns that connect students with what matters most — sport, fitness, events and student life — all on one campus.

Marketing at ActivateUTS is not one brand or one audience. It spans Student Life, UTS Sport, ActivateFit.Gym and Sport Venues — a genuinely diverse portfolio that keeps the work interesting, varied and meaningful.

If you are a confident, data-informed marketer who loves balancing multiple workstreams, creating content that resonates and seeing campaigns delivered from brief through to results, this is a role where your work will directly shape how thousands of students engage with campus life.

Marketing Specialist, Student Life

Full-time | Permanent | Ultimo, Sydney NSW

Drive campaigns that connect students with what matters most — sport, fitness, events and student life — all on one campus.

Marketing at ActivateUTS is not one brand or one audience. It spans Student Life, UTS Sport, ActivateFit.Gym and Sport Venues — a genuinely diverse portfolio that keeps the work interesting, wide-ranging and meaningful.

If you are a confident, data-informed marketer who loves balancing multiple workstreams, creating content that resonates and seeing campaigns delivered from brief through to results, this is a role where your work will directly shape how thousands of students engage with campus life.

About ActivateUTS

ActivateUTS brings the UTS experience to life beyond the classroom. We run 190+ student clubs and societies (39,000+ memberships), support 455 elite athletes across 44 sports, and delivered over 5,800 events last year. Our commercial venues, including Aerial Function Centre, The Underground, The Loft on Broadway, The Terrace, ActivateFit.Gym and the UTS Store,



generate revenue that is fully reinvested into student programs and experiences.

We are a not-for-profit of around 60 permanent staff and 100+ casuals across hospitality, fitness, events, retail and student engagement, all on one campus in the heart of the city.

About the Role

The Marketing Specialist, Student Life is responsible for delivering marketing and communication campaigns that drive engagement, participation and visibility across a diverse portfolio of ActivateUTS programs and services, including Student Life, UTS Sport, ActivateFit.Gym and Sport Venues.

Reporting to the Head of Student Life & Sport Marketing and working closely with the broader marketing team and portfolio stakeholders, you will support the planning and execution of integrated campaigns that align with audience needs and organisational goals.

This role requires strong planning, creative thinking and the ability to confidently balance multiple portfolios and competing priorities in a fast-paced environment. A data-informed and audience-first mindset is essential, alongside a focus on collaboration, brand consistency, campaign delivery and continuous improvement.

This role is based on campus at Ultimo. You will be on site full time through your first six months, and on successful completion of probation, work from home may be considered by agreement with your manager,



subject to operational requirements.

Key Responsibilities

Campaign Planning and Delivery

- Develop and deliver marketing plans and campaigns across Student Life, UTS Sport, ActivateFit.Gym and Sport Venues to grow awareness, engagement, participation and commercial outcomes where relevant.
- Lead selected campaigns from brief through to delivery, coordinating timelines, stakeholders, creative requirements, channel activity and post-campaign reporting.
- Track campaign performance and report insights to inform future strategies, optimise engagement and support continuous improvement.
- Ensure all content and activity is brand-aligned and consistent across channels, while contributing ideas and recommendations for innovation and improvement.

Content Creation and Digital Channels

- Create and manage digital content across channels, including eDMs, newsletters, campaign collateral and website updates, ensuring alignment with brand voice and campaign objectives.
- Maintain and update website content, including WordPress, ensuring information is accurate, current, user-friendly and aligned with campaign activity.

Stakeholder Engagement and Partnerships

- Work closely with portfolio stakeholders across Student Life, UTS Sport, ActivateFit.Gym and Sport Venues to understand priorities, identify marketing opportunities and deliver effective campaign support.
- Build strong relationships with UTS media, student channels, faculties and internal stakeholders to extend campaign reach and visibility.

Events, Sponsorships and Activations

- Provide marketing and communications support for events, sponsorships and activations, including promotion, collatera

📌 Marketing Specialist, Student Life (Sydney)
🏢 ActivateUTS
📍 Sydney