Position Summary

The Product Planner & Developer - Apparel & Luggage is responsible for helping shape, develop and deliver Daiwa Australia's apparel, luggage and related accessory ranges.

The role combines product planning, consumer and market insight, technical product development, supplier management and commercial judgement. Working from concept through to launch and ongoing lifecycle management, the Product Planner & Developer will help identify what products Daiwa should develop, why they are needed and how they can be successfully brought to market.

Working closely with the Product Development Manager, internal teams, designers, factories and suppliers, the role will contribute to the long-term direction of the category while taking hands-on responsibility for product briefs, specifications, samples, testing, quality and development timelines.

The role will help Daiwa create products that balance technical fishing performance, outdoor functionality, comfort, fit, style and broader lifestyle appeal. It will also bring new thinking and perspectives to how Daiwa can meet the needs of both existing anglers and the next generation of fishing consumers.

Key Responsibilities

Product Planning,Range Development & lifecycle management

- Assist in the development and execution of seasonal and long-term product strategies for fishing apparel, luggage, and related accessories.
- Identify market trends, consumer needs, and competitor activities to support new product opportunities.
- Develop and maintain product briefs, specifications, timelines, and development schedules.
- Collaborate with sales, marketing,



and management teams to ensure product ranges align with business commercial objectives and customer demand.
- Contribute to annual and multi-year product planning initiatives.

Design & Product Creation

- Coordinate the development of new apparel and luggage products from concept through production.
- Work closely with designers to refine product concepts, materials, colours, trims, branding, and functionality.
- Ensure products meet performance requirements specific to fishing, outdoor environments and lifestyle.
- Assist in developing technical specifications, sizing, and construction details.
- Drive continuous improvement in product innovation, functionality, and quality.

Sample Development & Assessment

- Manage the sample development process from prototype through to pre-production approval.
- Evaluate samples for design accuracy, fit, functionality, durability, materials, construction quality, and overall market suitability.
- Conduct product testing and provide detailed feedback to suppliers and factories.
- Coordinate revisions and improvements to achieve final product approval.
- Maintain sample records and development documentation.

Factory & Supplier Liaison





- Act as the primary point of contact between the company and manufacturing partners.
- Communicate product requirements, specifications, and quality expectations clearly to suppliers and factories.
- Monitor development timelines and ensure projects remain on schedule.
- Resolve product development, manufacturing, and quality issues in collaboration with suppliers.
- Support factory visits, supplier meetings, and production reviews where required.
- Develop and maintain robust relationships with domestic and international manufacturing partners.

Quality & Compliance

- Ensure products meet company quality standards and performance expectations.
- Assist in developing quality control procedures and product testing protocols.
- Review production samples and pre-shipment approvals.
- Work with suppliers to implement corrective actions and continuous improvement initiatives.
- Ensure compliance with relevant industry standards, safety requirements, and regulatory obligations.

Future Product Innovation

- Research emerging fabrics, materials, technologies, and manufacturing processes.
- Identify opportunities for innovation in fishing apparel and luggage categories.
- Contribute to future product concepts and strategic range development.
- Monitor industry trends and customer feedback to drive product evolution and market leadership.

Present new product ideas and recommendations to management.

Skills & Experience

Essential

- Experience in product planning, product development, or sourcing within apparel, luggage, outdoor, spor

📌 Product Planner (Brookvale)
🏢 Daiwa Australia Pty
📍 Brookvale