Who are we? Humanforceʼs vision is to make work easier and life better for frontline and flexible workforces. Humanforce provides the market leading, best-in-one human capital management (HCM) suite for frontline and flexible workforces
- without compromise. Our employee centered, intelligent and compliant HCM suite is highly integrated and composable, and consists of Workforce Management (WFM), HR, Talent, Payroll, and Wellbeing. Humanforce has built strong foundations since its founding in 2002. We help over 2300 customers and almost 1 million employees under management in 30+ countries, across a wide range of industries, including aged, child and health care; education; hospitality; retail; local government and more. Today, we have offices across Australia, Current Zealand, United Kingdom, North America and the Philippines. Customers choose Humanforce because we enable them to deliver an exceptional employee experience, build a compelling employee value proposition, and connect the flow of the worlds talent with the growth, productivity and efficiency objectives of frontline and flexible workforces. AI at Humanforce At Humanforce, we’re not experimenting at the edges of AI, we’re redesigning the core of how we operate. We see AI as a fundamental shift, not an incremental improvement, and we’re deliberately moving toward becoming an AI-native organisation. That means rethinking how work gets done end-to-end, how we build our products, make decisions, serve customers, and scale impact. We’re not layering AI onto old ways of working, we’re redefining and reimagining our processes, tools, and team structures to take full advantage of what AI makes possible. This is a moment of real change. We’re moving fast, learning in real time, and challenging assumptions about roles, workflows, and productivity.



If you’re motivated by transformation, not optimisation, and want to help shape how a global tech company operates in an AI-first future, Humanforce is the place to do it. Who you are You are a driven and personable early-career professional who is passionate about customers, curious about technology, and eager to build a career at the intersection of sales and marketing. You understand that great revenue starts with great conversations, and you take pride in making a strong first impression on behalf of Humanforce. You are organised, energetic, and self-motivated. You thrive in a quick-paced environment where activity levels matter and results are measurable. You don’t wait to be told what to do — you seek out opportunities, follow up with intent, and take genuine satisfaction in moving leads through the funnel. You bring a natural curiosity about the B2B SaaS world, and you are excited to build deep knowledge of how workforce management, payroll, and HR technology solves real problems for real businesses. You are as comfortable working independently as you are collaborating closely with Sales and Marketing teammates, and you hold yourself accountable to the targets and SLAs you own. If you are passionate about customers and driving results and are looking for the foundation of a solid career in sales and/or marketing, this is the role for you. Please note, we’re only open to candidates based in Sydney,



NSW for these roles to ensure close working alignment to our acquisition marketing team. What you will do Lead Qualification & Pipeline Contribution
- Own Humanforce’s inbound lead qualification process, identifying, prioritising, qualifying, and routing leads that align with our ideal customer profile across our global markets.
- Maximise lead-to-opportunity conversion in line with Humanforce targets, best practices, and defined SLAs.
- Enrich and validate inbound leads using tools such as HubSpot, Lusha, Clay, or ZoomInfo to ensure accurate qualification before handoff.
- Conduct thorough initial discovery to understand prospect needs, challenges, and business fit before handing off to the Sales team.
- Conduct qualification-stage product overviews for prospects where appropriate, confidently communicating Humanforce's value proposition.
- Improve speed-to-lead by responding to all inbound leads within SLAs
- Route qualified opportunities to the right sales owner, segment, or region, understanding the difference between new logo, upsell, and existing customer leads is essential
- Accurately maintain CRM records and prospecting tool data to ensure pipeline visibility and data integrity. Sales & Marketing Collaboration
- Build strong relationships with the Sales team to deepen your understanding of the Humanforce platform, ideal customer profile, and qualification process.
- Partner with Marketing to support campaign planning, lead generation initiatives, and timely follow-up on inbound enquiries resulting from campaigns.
- Be the bridge between Sales and Marketing, ensure campaigns are well understood ahead of launch and that you are accountable for the bookings targets and SLAs that flow from the

📌 Marketing Development Representative (Sydney)
🏢 Humanforce
📍 Sydney