Apply for Impact Marketing Manager at Movember in Melbourne, VIC, AU. This Full time on site position offers great opportunities for career growth. Men are dying too young - and it doesn't have to be that way. Around the world, men are facing a health crisis: prostate cancer, testicular cancer, poor mental health and suicide. At Movember we're on a mission to change the face of men's health by making it easier for men to talk, act and live longer healthier lives. Every project, every campaign, every idea adds up to real change. You'll be part of a moustache-powered crew who believe making an impact and having fun should go hand in hand. Your mission is calling. DO VALUABLE. Work for Movember. Your Mo-Mission (should you choose to accept it): Movember is changing the face of men's health, and this role will help turn our mental health impact into campaigns that genuinely connect with younger men and those around them. As Impact Marketing Manager, you'll lead the marketing of Movember's global mental health programs, partnerships and research. You’ll translate complex evidence into compelling campaigns that build mental health literacy, encourage participation and help shift attitudes and behaviours. Working across sport, esports, gaming and community settings, you’ll create the strategy and tools that enable our teams across Australia, New Zealand, the UK, Ireland, Canada and the US to deliver meaningful local impact.

Key Responsibilities

- In this role, you will: Lead integrated campaign strategy from audience insight and objectives through to creative development, delivery and evaluation.
- Develop creative platforms and messaging frameworks,



including testing concepts with men and securing clinical and subject matter expert approval.
- Lead the marketing of global mental health programs delivered through sport and community settings, including Ahead of the Game, MindMoves, Inclusivity in Sport and the Movember Sports Collective.
- Develop global briefs and toolkits that enable local market teams to activate campaigns effectively.
- Lead marketing activity for esports and gaming partnerships, ensuring brand consistency, health accuracy and safe messaging.
- Translate research findings, program outcomes and technical information into accessible content for consumer, practitioner, partner and media audiences.
- Promote grant funding rounds and lead communications for grant recipient announcements.
- Manage campaign budgets, agencies, delivery partners, timelines and performance reporting.
- Evaluate campaigns against health literacy and behaviour change objectives, using insights to strengthen future activity.

Key Requirements

- 6+ years’ experience leading integrated marketing and communications campaigns from strategy through to evaluation, including large-scale campaigns.
- Demonstrated experience marketing behaviour change, health promotion or social impact initiatives, with evidence of influencing attitudes or behaviours rather than awareness alone.




- Experience developing central campaign strategies and actionable briefs for delivery across multiple countries or markets.
- Proven ability to translate research, evidence or technical information into clear and accurate audience-facing communications.
- Strong understanding of the full marketing mix and experience designing multichannel campaigns informed by audience research and data.
- Experience managing complex projects involving multiple stakeholders, external agencies and delivery partners.
- Demonstrated experience developing, managing and tracking campaign budgets.
- Sound judgement when communicating about sensitive subjects, with an understanding of safe and ethical mental health messaging.
- A tertiary qualification in marketing or a related discipline with a marketing major.

Preferred Experience

- Not Mission Critical - but for extra street cred: Experience engaging younger men or audiences that traditional health communications often struggle to reach.
- Experience marketing within the health sector or working with health professionals.
- Experience applying behaviour change techniques to health literacy campaigns.
- Familiarity with sport, esports or gaming and their partnership models.
- Experience working within a global matrix organisation.
- Experience using AI-enabled marketing tools to improve the quality or pace of delivery.

We Offer:

- Flexible hybrid working from home and our modern Richmond office
- Finish work at 2pm on Fridays (Dec-Aug)
- NFP salary packaging (pay less tax)
- 13 weeks paid parental leave and 5 weeks annual leave
- Fun & collaborative culture with employee social events
- Free Headspace subscription and other wellbeing initiative
- Relaxed dress code

Boy,

📌 Impact Marketing Manager at Movember (Melbourne)
🏢 Movember
📍 Melbourne