What’s the role?

We are seeking a Senior Audio Product & Strategy Manager to provide specialist expertise across audio products, commercial strategy, and market dynamics to inform portfolio priorities and product decisions. Reporting to the Branded Content Product & Strategy Director, you will operate with high autonomy to own the day-to-day audio product strategy, analysis, productisation, and delivery of agreed priorities, while acting as the key product liaison with external audio partners.

About the role:

- Conduct market and competitive research to identify trends, customer needs, and opportunities for podcast product growth and innovation, considering podcast’s changing role in the broader content/publisher ecosystem.
- Partner with the Branded Content Product & Strategy Director on the audio ad and content offering, translating overall audio strategy into prioritised roadmaps, initiatives, and delivery plans.
- Own end-to-end audio product lifecycles, spanning from discovery and development through to launch, optimisation, and ongoing portfolio management, ensuring these dovetail with the broader branded content suite product roadmap and initiatives.
- Develop and maintain product documentation, specifications, commercial frameworks, and supporting materials.
- Analyse audience, inventory, revenue, and product-performance data to identify opportunities, inform decisions, and measure success.
- Lead ongoing product and operational optimisation across audio content and advertising products, including inventory, ad settings and load, production workflows, distribution, monetisation, and campaign delivery.
- Prepare regular performance reporting and decision-ready recommendations, alongside sales-enablement materials,



pricing tools, and commercial frameworks.
- Act as a subject matter expert on audio products, providing advice and consultation to internal stakeholders.
- Act as the key product liaison with external audio partners alongside the Commercial Partnerships Director & Branded Content GM to support product requirements, forecasting inputs, productisation, integrations, and operational delivery.
- Collaborate across Sales, Editorial, Ad Operations, Finance, Revenue Operations, Partnerships, and other relevant teams to align priorities, manage dependencies, and deliver agreed outcomes.

Who are you?

- You have 5+ years of commercial audio experience, with direct experience in podcasting and/or digital audio being essential.
- You have proven experience developing, launching, optimising, and commercialising successful audio content and advertising products.
- You possess strong commercial and analytical capability, including experience working with audience, inventory, revenue, and performance data.
- You have a strong understanding of digital audio formats, distribution, monetisation, audience measurement, advertising models, and platform dynamics.
- You bring strong project management, communication, and stakeholder-management skills, alongside experience working across cross-functional teams and external partners.




- You ideally have knowledge of emerging trends across podcasting, vodcasting, digital audio, creator-led content, and evolving monetisation models.
- You ideally possess experience with audio measurement, analytics, publishing, and advertising platforms, such as Triton, Megaphone, or similar.
- You ideally have experience across other content formats, with a clear understanding of how audio fits within broader cross-platform content and commercial ecosystems.

Why News Corp Australia

Join a culture where innovation is our operating rhythm. You’ll work on a diverse portfolio of Australia’s most loved brands and play a pivotal role in leading the technological shift in how we create commercial content. Our vibrant, hybrid work environment and dynamic, values-driven culture empowers you to push boundaries, collaborate as one unified team, and make a positive, measurable impact for all Australians.

News Extras Benefits is a commitment to our people for their valued contribution to News, our audiences, clients and communities.

Our perks include:

- Exclusively ours - Access to publications and products from across the News Corp family

- Perks & discounts - Exclusive offers across a range of products and services that deliver genuine cost savings and benefits

- Health & wellbeing - Advice, support and facilities for healthy minds and bodies (including an onsite gym at our Adelaide, Brisbane & Sydney offices)

- Time off - News offers a range of leave options to support your personal needs and moments that matter in life: Parental leave, Birthday leave, Volunteer leave, Career break and Compassionate leave

📌 Senior Audio Product and Strategy Manager (Sydney)
🏢 News Corp Australia
📍 Sydney