Selection Criteria

Essential Qualifications and Experience

Qualifications in Communications, Marketing, Public Relations, Media, Journalism, Graphic Design, or a related field. Demonstrated experience in communications, marketing, content creation, or social media management. Excellent written and verbal communication skills. Strong attention to detail and proofreading skills. Experience using digital communication platforms and content management systems. Ability to work collaboratively in a school or community-focused environment. Strong organisational and time-management skills. Role

Marketing and Promotion

Support the planning and implementation of marketing campaigns to promote the school and increase enrolment interest. Develop promotional materials including brochures, flyers, merchandise, advertisements, banners, and digital content. Assist with prospective family engagement activities, including school tours, open days, and special events. Capture and share stories that showcase student learning, wellbeing, achievements, and community involvement. Help maintain consistent branding across all marketing channels. Digital Media and Content Creation

Manage and update content on the school's website and all online digital platforms. Create engaging content for social media platforms Instagram, Street Signs and Internal Boards. Coordinate photography and videography for school events and activities. Edit photos, videos, and graphics for communication and marketing purposes. Monitor social media engagement and provide regular performance reports. Community Engagement

Foster positive relationships with students, families, alumni, staff, and community partners. Promote school events and celebrate school achievements through various communication channels.



Support the coordination of community engagement initiatives and campaigns. Assist with parent communication and stakeholder feedback activities. Administrative Support

Maintain communication databases, marketing materials, and digital asset libraries. Assist with event planning, logistics, and promotional activities. Track marketing metrics and prepare reports on campaign effectiveness for the Principal Support budget monitoring for communication and marketing activities. Ensure compliance with privacy, copyright, and child safety requirements when publishing content. Technical Skills

Microsoft 365 suite (Word, PowerPoint, Outlook, Excel, Teams). Social media management platforms. Website content management systems. Graphic design and content creation tools (e.g., Canva, Adobe Creative Suite). Photography and basic video editing skills. Data analysis and reporting tools. Personal Attributes

Creative and proactive approach to storytelling and engagement. Strong interpersonal and relationship-building skills. Ability to manage multiple priorities and deadlines. Professional judgement and discretion. Commitment to child safety and wellbeing. Alignment with the school's values and culture Responsibilities

Assist in developing and delivering the school's communications strategy Create, edit, and distribute school newsletters, announcements, and community updates Draft articles, media releases,



website content, and correspondence Support the Principal for internal communications for staff, students, and families Ensure communications reflect the school's values, branding, and strategic priorities Maintain a calendar of communication activities and key events Monitor and respond to general communication enquiries as required Support the planning and implementation of marketing campaigns to promote the school and increase enrolment interest Develop promotional materials including brochures, flyers, merchandise, advertisements, banners, and digital content Assist with prospective family engagement activities, including school tours, open days, and special events Who May Apply

Individuals with the aptitude, experience and/or qualifications to fulfill the specific requirements of the position. Diversity and Inclusion

The department is committed to diversity and inclusion and developing a workforce that is representative of the community we service. We value diversity and inclusion in all forms - culture, gender, religion, ethnicity, LGBTIQA+, disability and neurodiversity. Aboriginal and Torres Strait Islander candidates are strongly encouraged to apply for roles within the Department.The Department recognises that the provision of safe, respectful and inclusive workplaces is essential to high performance and promotes adaptable work and diversity across all schools and Department workplaces.It is our policy to provide reasonable adjustments for staff with disability (seeWorkplace adjustment guidelines). Additional support and advice on the recruitment process is available to Aboriginal and/or Torres Strait Islander candidates from the Koorie Outcomes Division (

📌 Communications & Marketing (Melbourne)
🏢 Government schools
📍 Melbourne