21 Oct
|
Infoactive Media
|
Perth
21 Oct
Infoactive Media
Perth
SEARCH MARKETING SPECIALIST / ASSISTANT Infoactive Media Pty Ltd Hillarys, Perth WA Digital & Search Marketing (Marketing & Communications) Do you like the mix of SEO strategy, hands-on paid search, email marketing, and the challenge of ranking well for GEO / AEO? Join our close-knit digital marketing team in Perth's Northern Suburbs and enjoy Indian Ocean views. Full-time, permanent role. Graduates are welcome to apply. We are happy to provide on the job training. About Infoactive Media Infoactive Media is an online publishing company with a network of high-profile websites that market services and products across three continents. Originally established in the UK, we've been operating in Australia since 2007. We work with partner companies in Australia, the UK, and the US, growing our online brands through world-class SEO, paid search, and digital PR.
About the role
We're after two organised, detail-oriented search marketers to join our team as Search Marketing Specialists or Assistants. You'll work across both established, mature website networks, and new brand sites in the first stages of growth. Alongside organic and paid search, you'll look after email marketing, help run our sale periods, and set up social channels for a new brand.
Key responsibilities
SEO
• Ongoing SEO maintenance: monitoring rankings, fixing technical issues, and keeping content current with changes in the SEO/AEO/GEO search landscape.
• Supporting content build-out: ideation, brief-writing, fact-checking and quality control, producing well-researched, on-brand content against monthly targets.
• Keyword research and competitor analysis using Semrush, SurferSEO, and other tools.
• Technical SEO monitoring using Screaming Frog and PageSpeed Insights, covering crawlability, indexation, internal linking, and schema markup.
• Reporting on organic performance using Google Search Console and Google Analytics. Search ads
• Assisting with day-to-day management of Google Ads and Microsoft (Bing) Ads.
• Building and launching campaigns for a new brand site.
• Regular keyword, search term and negative keyword refreshes.
• Briefing and refreshing ad copy and image assets.
• Weekly and monthly performance reporting. Email and promotions
• Managing Klaviyo email marketing: optimising automated flows, building promotional campaigns and reporting on results.
• Helping coordinate sale periods across email, paid ads and the website for our Australian, UK and US markets.
• Pulling customer audience lists for ad platforms and email campaigns. Other tasks
• Brand account content updates e.g.: Google Business Profile, Pinterest, YouTube.
• Setting up and running online LinkedIn and social media accounts.
• Customer reviews and UGC collection and collation for use on websites and in PR and advertising campaigns.
Required skills, experience and personal attributes The successful candidate will:
• have experience in SEO, in-house or agency, with hands-on technical and content experience;
• have experience managing Google Ads campaigns (Microsoft/Bing Ads experience is a bonus);
• have experience with an email marketing platform such as Klaviyo, or be keen to learn (we'll train the right person);
• be comfortable working across multiple brands and websites, and switching between maintenance-mode and build-out-mode work;
• know their way around Semrush, Google Search Console, and technical crawler tool such as Screaming Frog;
• have excellent written English and a close eye for detail;
• be highly organised, with the discipline to keep recurring monthly tasks on schedule;
• already use AI tools such as Claude or ChatGPT as a genuine part of their daily workflow, for tasks such as data analysis and campaign optimisation;
• have a willingness to try new tools and techniques, and to take feedback well. The role is
• Full time, permanent.
• In-house at 45 Northside Drive, Hillarys.
• Only open to Australian citizens and permanent residents.
How to apply
Please send your CV with a cover letter and tell us why you'd be a good fit. Use your cover letter to let us know what your ideal role looks like and why search marketing is the field for you. Feel free to include links to or examples of your previous work. Applications without a cover letter will not be accepted.
📌 Search Marketing Assistant or Specialist (Perth)
🏢 Infoactive Media
📍 Perth