About the role

This is a senior strategic leadership role within Fernwood Fitness, one of Australia's most established health and fitness brands. Reporting directly to the CEO, the National Operations Manager is a senior leadership appointment with significant influence across the organisation. You will provide strategic and operational leadership to the club network, contribute to key business decisions and help turn priorities into disciplined execution. You will lead a strong National Operations team and work closely with franchise partners and National Support Office functions to continually improve network performance, commercial outcomes and member experience.

Key responsibilities

- Lead a strong National Operations team and provide strategic and operational leadership to the club network
- Span network and club performance, franchise partner support, member experience and retention
- Oversee new club openings, operational systems and technology, training and development, and major business projects
- Help Fernwood strengthen the way technology, systems and data are used across the business
- Understand technology and systems well enough to see the bigger picture — how platforms integrate, how technology can improve operational efficiency and commercial performance, and what positive implementation looks like
- Ask the right questions, challenge thinking, identify opportunities and risks, and confidently steer technology-enabled projects
- Move comfortably between the strategic and the practical — contribute to decisions about the future of the business and ensure those decisions translate into strong execution across the network
- Work with senior stakeholders and franchise partners to influence, challenge and make sound decisions
- Build, develop and hold a high-performing team accountable




- Lead complex, cross-functional projects and bring people through change

About you

- Experienced senior operational leader with strong commercial acumen, sound judgement and proven leadership capability
- Experience from the fitness, health, wellness or another multi-site consumer business, with a strong understanding of what drives performance across a network of locations
- Franchise experience highly regarded
- Strong commercial acumen and the ability to understand and influence the drivers of revenue, retention, productivity and profitability
- Proven leadership capability, with the ability to build, develop and hold a high-performing team accountable
- Strong systems and technology literacy, including an understanding of platforms, integrations, digital projects and process improvement
- Ability to lead complex, cross-functional projects and bring people with you through change
- Confidence working with senior stakeholders and franchise partners, including the ability to influence, challenge and make sound decisions
- Strategic mindset combined with a genuine bias toward execution
- Excellent judgement, accountability and the ability to operate with a high degree of autonomy

About us

Fernwood Fitness is one of Australia's most established health and fitness brands with 75 clubs nationally and a further six planned to open over the next 12 months. The business is an established and thriving Australian brand with a strong franchise network and an ambitious growth agenda. The business is in a strong position with an incredible network of franchise partners and clubs, and an ambitious future ahead. With continued network growth planned, Fernwood is investing in people, systems, technology and member experience to ensure the business is well positioned for its next phase.

📌 National Operations Manager - Fitness Industry (Richmond)
🏢 Fernwood Womens Health Clubs
📍 Richmond