General Manager

Landmark Seafood — Wonland Enterprises Pty Ltd

Location: Brisbane, Queensland, Australia

Employment Type: Full-time, Permanent

Annual Salary: AUD $200,000 plus superannuation

About the Company

Landmark Seafood, operated by Wonland Enterprises Pty Ltd, is an established seafood importation and wholesale distribution business based in Queensland, Australia.

The company manages a diverse portfolio of more than 2,000 products and supplies approximately hundreds customers throughout Queensland. Its business operations encompass international sourcing and importation, wholesale sales, business development, warehousing, transport and distribution, and administrative support.

With multiple operational functions requiring coordination and oversight, the company is seeking an experienced General Manager to lead its Queensland business operations, improve organizational efficiency and support sustainable commercial growth.

About the Position

Reporting directly to the company director, the General Manager will be responsible for the overall operational management and commercial performance of the Queensland business.

The role involves coordinating and overseeing the company's Sales, Business Development, Import, Warehouse, Transport and Distribution, and Administration functions.

The successful candidate will translate the company's strategic objectives into operational plans, manage departmental performance, coordinate staffing and business resources, oversee commercial and supply-chain activities, and implement improvements to support the company's long-term development.

This is a senior management position requiring broad commercial judgement, strategic planning capabilities and demonstrated experience coordinating multiple business functions.

Key Responsibilities

1. Strategic Planning and Overall Business Management

- Develop and implement business strategies, annual operating plans and commercial objectives for the Queensland business.
- Oversee the overall performance of the company's operational and commercial functions.
- Establish departmental objectives, operating procedures and key performance indicators.
- Monitor business performance and implement strategies to improve operational efficiency, productivity and profitability.
- Coordinate resources and priorities across departments to ensure alignment with the company's business objectives.
- Identify commercial opportunities, operational challenges and business risks, and recommend appropriate management responses.
- Prepare management reports, business forecasts and strategic recommendations for the company director.
- Lead the implementation of operational improvements and support the sustainable growth of the business.

2. Sales Department Management

- Oversee sales operations and develop strategies to maintain existing customer relationships and expand the company's customer base.
- Establish sales targets, review performance against objectives and implement corrective measures where required.
- Monitor revenue, gross margins, customer retention and sales pipeline performance.
- Oversee key account management, pricing strategies and significant commercial negotiations.
- Coordinate sales forecasts with purchasing, importation, inventory and distribution requirements.
- Review customer feedback, market conditions and competitor activities to identify opportunities for revenue growth.
- Ensure sales activities are aligned with product availability, customer demand and the company's commercial objectives.

3. Business Development Department Management

- Develop business development strategies to expand the company's market presence throughout Queensland.
- Identify and assess new customer segments, wholesale opportunities and potential distribution channels.
- Oversee customer acquisition initiatives and the development of strategic commercial relationships.
- Review market trends, industry developments and customer purchasing patterns.
- Evaluate potential growth opportunities and provide recommendations regarding their commercial viability.




- Coordinate business development activities with sales, importation and operational teams.
- Monitor business development performance and ensure initiatives support the company's overall growth strategy.

4. Import Department Management

- Oversee import planning and coordinate international purchasing activities according to customer demand, sales forecasts and inventory requirements.
- Manage and develop commercial relationships with overseas suppliers, exporters, freight forwarders, customs brokers and other relevant service providers.
- Review supplier quotations, product specifications, purchasing terms, shipment schedules and delivery performance.
- Coordinate international freight, customs clearance and the movement of imported seafood products into the company's distribution network.
- Monitor import expenditure, freight costs, lead times and supply-chain risks.
- Ensure that import procedures and documentation comply with applicable Australian customs, biosecurity, food safety and seafood import requirements.
- Coordinate imported product availability with the sales, warehouse and transport functions.
- Evaluate supplier performance and identify opportunities to improve sourcing efficiency, purchasing terms and overall import cost management.
- Establish appropriate import procedures, reporting systems and internal controls.
- Provide management reports on import expenditure, supplier performance, shipment status and relevant operational risks.

5. Warehouse and Inventory Management

- Oversee warehouse operations, inventory management, stock control and order fulfilment.
- Ensure warehouse activities are coordinated with import schedules, sales forecasts and customer delivery requirements.
- Monitor inventory accuracy, stock turnover, storage utilisation and product availability.
- Implement procedures to reduce stock discrepancies, wastage and avoidable operating costs.
- Coordinate warehouse resources and workflow to support efficient receiving, storage, picking and dispatch.
- Monitor compliance with applicable food safety, cold-chain, storage and handling requirements.
- Review warehouse performance and implement improvements to operational productivity and inventory control.

6. Transport and Distribution Management

- Oversee transport and distribution operations serving customers throughout Queensland.
- Coordinate delivery schedules, distribution resources and operational priorities.
- Monitor delivery performance, freight expenditure, vehicle utilisation and customer service standards.
- Ensure transport activities are aligned with warehouse operations and customer order requirements.
- Address significant delivery and distribution issues and implement appropriate corrective measures.
- Identify opportunities to improve delivery efficiency, route planning and distribution cost management.
- Monitor compliance with applicable transport, workplace safety and product-handling requirements.

7. Staff Leadership and Administration

- Lead and coordinate employees across the Sales, Business Development, Import, Warehouse, Transport and Administration functions.
- Allocate responsibilities and operational resources in accordance with business priorities.
- Establish performance expectations and review departmental results against agreed objectives.
- Support staff development, accountability and effective communication across departments.
- Oversee administrative systems, internal reporting, recordkeeping and business procedures.
- Coordinate recruitment planning, workforce requirements and staff performance management in accordance with applicable employment laws.
- Promote cooperation between departments and ensure that operational issues are addressed promptly.




- Implement appropriate internal controls and reporting arrangements to support effective business management.

8. Financial Management and Business Risk

- Participate in the preparation and monitoring of budgets, financial forecasts and operating expenditure.
- Review revenue, gross margins, purchasing costs, operating expenses and overall profitability.
- Monitor supplier payment commitments, inventory investment and working capital requirements in coordination with the company's financial function.
- Identify opportunities to improve cost efficiency and resource utilisation.
- Assess commercial, operational, importation and supply-chain risks.
- Provide recommendations to the company director regarding significant operational expenditure and business improvement initiatives.
- Ensure the company's activities comply with applicable Australian laws and relevant regulatory requirements.

Selection Criteria

Essential Requirements

- Demonstrated senior management experience in business operations, wholesale distribution, importation or a comparable commercial environment.
- Proven ability to oversee and coordinate multiple business functions.
- Strong strategic planning, commercial analysis and business performance management capabilities.
- Demonstrated experience in sales leadership, business development and customer relationship management.
- Experience in procurement, supplier management, inventory control or supply-chain coordination.
- Strong financial management, budgeting and cost-control capabilities.
- Demonstrated leadership and staff management skills.
- Excellent commercial negotiation, decision-making and problem-solving abilities.
- Strong communication and stakeholder management skills.

Desirable Qualifications and Industry Experience

- Tertiary qualifications in business management, commerce, supply-chain management or a related discipline.
- Experience in seafood, food distribution, FMCG, cold-chain logistics or import and wholesale operations.
- Knowledge of international purchasing, customs clearance, biosecurity and relevant food import requirements.
- Experience managing a diverse product portfolio and a geographically dispersed customer base.
- Experience coordinating sales, importation, warehousing and transport functions within a wholesale distribution business.

Relevant qualifications and equivalent qualified experience will be considered. Remuneration The position offers a guaranteed annual base salary of AUD $200,000 plus superannuation, subject to the employment contract and applicable legal requirements.

The remuneration reflects the seniority of the position, the breadth of its management responsibilities and accountability for the company's overall Queensland operations.

Reporting Structure The General Manager will report directly to the company director and will oversee and coordinate the following business functions:

- Sales Department
- Business Development Department
- Import Department
- Warehouse Department
- Transport and Distribution Department
- Administration

The General Manager will be responsible for operational leadership, departmental coordination, performance monitoring and implementation of approved business strategies. The company director will retain responsibility for ownership-level decisions, corporate governance and other matters reserved to the director.

Employment Conditions

- Full-time, permanent employment.
- Primary work location in Brisbane, Queensland.
- Remuneration and employment conditions in accordance with the employment contract and applicable Australian workplace laws.

How to Apply Interested applicants should submit a current resume and a cover letter outlining their relevant senior management experience, commercial achievements and suitability for the position.

Applications will be assessed against the genuine requirements of the role.

Employer: Wonland Enterprises Pty Ltd trading as Landmark Seafood

Position: General Manager

Work Location: Brisbane, Queensland, Australia

Pay: $150,000.00 – $223,000.00 per year

Work Location: In person

📌 General Manager (Salisbury)
🏢 Wonland Enterprises
📍 Salisbury